Ram Trucks is on a mission to reinforce just how much its award-winning pickups are “Built to Serve” thanks to a new storytelling ad campaign called “I’m a Ram”. The new campaign features five-time Grammy-winning singer/songwriter Chris Stapleton. A combination of commercials and long-form content that spans across traditional broadcast, digital, and the truck maker’s…
Kelley Blue Book (KBB) named the Ram 1500 and Ram 2500/3500 Heavy Duty pickups to its 2021 Best Resale Value awards. 2021 marks the second consecutive year in which the Ram 1500 and Ram 2500/3500 capture spots on KBB’s Top 10 Vehicles for Best Resale Value list. KBB bases the Best Resale Value Awards on…
The Ram 1500 is back and better than ever as it’s now considered the only pickup to earn a 2021 Top Safety Pick Rating from the Insurance Institute for Highway Safety (IIHS). Ram 1500 Crew Cab models equipped with the automaker’s Advanced Safety Group qualified for the top rating, also making this pickup the first…
There’s a new sheriff in town when it comes to fleet pickups. Ram Truck announced that a new, more fuel-efficient pickup is joining its half-ton truck lineup. Ram already holds steady in the segment with its fuel-efficient 4x4s along with the quickest, fastest and most powerful pickup straight from the factory — the 2021 Ram…
True to its word, the Ram Truck brand will be auctioning the very first (VIN 001) all-new 2021 Ram 1500 TRX Launch Edition for charity on March 26 (2021). The philanthropic motion is scheduled to take place during the Barrett-Jackson Scottsdale Auction, with profits benefiting the United Way for Southeastern Michigan’s 2-1-1 helpline that provides…
Ram Trucks made several changes for its 2021 model year lineup, but it’s the all-new 2021 Ram 1500 TRX that’s really going to revolutionize pickup trucks going forward. The Ram 1500, Ram Heavy Duty, and other vehicles in the truck maker’s lineup received functional and equipment changes only. Here’s what the 2021 Ram Truck lineup…
Ram Truck recently revealed that production of the highly-anticipated 2021 Ram 1500 TRX is officially underway at the Sterling Heights Assembly Plant (SHAP) in Sterling Heights, Michigan. The very first pickup that rolled off the assembly line – VIN Number 001 — is a Ram 1500 TRX Launch Edition with an exclusive Anvil exterior paint…
The 2021 Chrysler Pacifica and Ram 1500 Honored The 2021 Chrysler Pacifica and Ram 1500 adds on yet another trophy to their long list of accolades, specifically with their extensive streak with the Consumer Guide Automotive Best Buy Awards. The Pacifica minivan was honored in the Minivan category for the fifth year in a row,…
For the third consecutive year, Car and Driver deemed the 2021 Ram 1500 worthy of a spot on its “10Best Vehicles for 2021” list. Previous winners are forced to defend their crown, while newcomers like the Ram 1500 TRX were also submitted for review. Car and Driver’s award applies to the entire Ram 1500 lineup,…
Ram Trucks has dedicated its 2020 model year to various special edition trims, but none are as powerful and as sentimental as the “Built to Serve Edition” pickups that honor the different branches of the armed forces. This marks the fourth time this year that Ram rolls out one of its “Built to Serve” designs,…
Recognition is in order for the Ram Trucks brand once again as U.S. News & World Report recently named Ram the Best Truck Brand for 2021. This is the second consecutive year that the pickup maker is deemed the Best Truck Brand of the Year. U.S. News & World Report’s Best Vehicle Brand awards take…
Ram Trucks is commemorating Veterans Day the best way it knows how — introducing a 75th Anniversary Power Wagon, a pickup with a heritage that stretches all the way back to World War II. Ram’s 75th Anniversary Power Wagon comes with unique features that celebrate the most iconic heavy-duty pickup in its segment. “The 2021…
