The Mitsubishi Motors North America (MMNA) lineup is suffering from oversaturation of SUVs, most of which are gasoline-powered. In today’s market, more and more brands are releasing a new battery-electric vehicle (BEV) or plug-in hybrid electric vehicle (PHEV). All this is supposed to change with the “Momentum 2030” business plan released by MMNA back in…
Trick-or-treat! It’s Spooktober, and the ghouls and witches in us all are starting to come out, ready to party. After the pandemic, some people are still wary about taking their kids trick-or-treating, or just going up to stranger’s doors for candy. We’ve been taught all our lives that’s exactly what not to do. This year,…
Despite the Mitsubishi Outlander Plug-in Hybrid showing its age, the Outlander PHEV returns for 2025. Likewise, it recently won the Green Car Journal Family Green Car of the Year Award for its third consecutive year, so it’s not yet going out to pasture. Regardless, we’re waiting for a new model to come from Mitsubishi Motors…
Going green is the new fad of the automotive industry. Every major automaker has plans to introduce more electrified models to their lineup, including battery-electric vehicles (BEVs). Amongst them is Mitsubishi Motors, but the automaker seems to be a little slow to act. As far as we can tell, Mitsubishi is going to milk the…
A best-selling SUV for Mitsubishi Motors, the Mitsubishi Outlander Sport is the more daring sibling of the Outlander family. Designed to go off-road, every Outlander Sport unit comes adventure-ready with Mitsubishi’s All-Wheel Control (AWC) included as a standard for equipment. Not many changes have been made this year, but the sport SUV charges on. Check…
The Mitsubishi Outlander PHEV is the flagship of the Japanese automaker. A plug-in hybrid electric vehicle (PHEV), it was legendary overseas, and quite the hit in the U.S. Its popularity goes up and down, and Mitsubishi does a little refresh or add some updates every time to reinvigorate the model. After its next gen release…
As automotive brands become more digital and software-dependent to produce the automobiles of the future, the threat of cybersecurity continues to climb. To combat that, automakers can hire teams to design and program protection for their products, or strike a deal with a startup. That’s exactly what Mitsubishi Motors Corporation (MMC) decided to do when…
As we near the end of the year, automakers will start to sell new model year vehicles for the next round. Some vehicles don’t get any changes, while others get a whole refresh. After its recent facelift, the Mitsubishi Eclipse Cross gets a new SE Black Edition. What else is new for the 2025 Mitsubishi…
The 2024 Asia Cross Country Rally (hereafter, AXCR) wrapped up last weekend, August 17, 2024. Like NASCAR, it’s another chance for automakers to test out their vehicles in professional settings that aren’t just the street or the track. The AXCR is the ASEAN region’s largest cross-country rally, covering a span of 1250 miles of challenging…
There has been a lot of news for Mitsubishi Motors since last year, but we’re still all waiting to see the bubble finally burst. Since the Japanese automaker invested in the new Ampere battery-electric vehicle facility proposed by Renault of the Renault-Nissan-Mitsubishi Alliance, there has been talk of new models. For one, Ampere will bring…
Mitsubishi Motors has a lot of plans for the next few years in the North American auto market. Mitsubishi Motors North America announced its new “Momentum 2030” business strategy for the rest of the decade, and it seems like a lot of new concepts are coming back updated for the place where technology in cars…
Mitsubishi Motors may be known for mostly SUVS in America but that’s about to change. Ever since the automaker launched its “Momentum 2030” business plan, a lot new concepts were popping up for North America. Additionally, Mitsubishi and Nissan are working on a pickup truck for the U.S. Until then, the automaker will continue to…
