Every year there are rally races and competitions that test the mettle of automakers and their driving teams. Whether it’s a race that goes around in circles or one that crosses sandy dunes, we love to see how well a vehicle can perform when put to the test. Coming up right around the corner is…
Back in May 2024, Mitsubishi Motors North America announced its “Momentum 2030” Business Strategy. In summary, the North American branch is finally going to pay a little more attention to its lineup in the U.S. and Canada, and might just realize how lacking it really is. After discontinuing the Mitsubishi Mirage to make room for…
Finally, we’re halfway through the year. It’s a scorcher with these heat waves, but I hear the sun is going through a phase, and temperatures should get better over the next few years. Around this time of year, automakers start to release 2025 models or announce 2025 models for the following model year. One of…
After the news about Mitsubishi Motors registering two old nameplates with the USPTO, we thought the internet would know better than to start speculating. Sarcasm included, of course anyone with a keyboard was going to start taking guesses – and that reminds us – did we ever hear anything about that C-D segment car Mitsubishi…
Mitsubishi Motors is showing great promise with the Renault-Nissan-Mitsubishi Alliance. After years of the same lineup in North America, the automaker is starting to put more focus on the U.S. with the “Momentum 2030” business strategy. Mitsubishi Motors is going back into concept mode, with another vehicle nameplate popping up here and there. Most recently,…
Back in May 2024, Mitsubishi Motors North America (MMNA) announced its Momentum 2030 five-year business plan to introduce more models into its North American lineup. That means good news for the U.S., because far too many models by the Japanese automaker stay overseas. Its most recent concept to be produced is the Mitsubishi xForce, but…
Mitsubishi Motors North America (MMNA) released some big plans for the rest of the decade. As detailed in their new business strategy “Momentum 2030”, a handful of new models will be coming to the North American lineup. New hybrid electric vehicles (HEVs), plug-in hybrid electric vehicles (PHEVs), or battery-electric vehicles (BEVs) are on the menu…
Mitsubishi Motors has been busy in terms of strategy for the last few years. Investing in the Ampere battery-electric vehicle facility was a big move for the automaker, but its cooperation is leading to new partnership projects and mutually beneficial results. Mitsubishi and Nissan are working on a pickup truck for the U.S., and a…
Back in 2023, Mitsubishi Motors decided to put one of its long-standing vehicles to rest. Known as the Mitsubishi Mirage, this hatchback is the most fuel-efficient all-gasoline vehicle on the market for the price. Possibly the most affordable car in America that is still powered by an internal combustion engine (ICE), the Mitsubishi Mirage will…
Last month, April 2024, Nissan and Mitsubishi Motors reported a collaboration to bring a new pickup truck to the North American market. It would be a pretty smart move and give the automakers a new consumer base to appease, especially if the truck is a midsize pickup. Another vehicle in discussion is a new battery-electric…
Mitsubishi Motors has been hanging onto its Outlander Plug-in Hybrid as its sole electrified model in the lineup for years now. After doing very well overseas, the Japanese automaker brought it stateside. At first, the Outlander plug-in did very well for itself, but it would seem interest has tapered off ever since. Sales for the…
The Mitsubishi Triton pickup truck may not have a U.S. release date, and maybe never will. There is some hope with Nissan and Mitsubishi working on a new pickup truck for the U.S. and new battery-electric vehicles (BEV) together. The two investments into the proposal by Renault to open up the BEV facility Ampere are…
