“24 Months of Muscle” Rollout Started

By bradr | Posted in Dodge, Dodge Challenger, Dodge Challenger in Miami, Dodge Charger, Dodge Charger in Miami, Dodge Dealer, Dodge Dealer in Miami, Dodge Dealers on Wednesday, January 26th, 2022 at 9:07 pm
Night Dodge Miami Lakes Automall

For large brands, they know when they are moving past the competition; Dodge is one of those brands. Dodge remains a leader in the driver’s seat within the muscle car segment in 2022. The plans remain to keep this going as the two-year business plan deemed to drive more customers over from other companies has started. This rollout is now known as the 24 Months of Muscle countdown, signifying the last two years before the first official electric muscle car created by the Dodge brand is offered.  

“The Dodge brothers were scrappy go-getters. Never content to follow the trends, they were the seekers of a better, faster, more outrageous way of doing things. And we’re looking to hire someone just like them as an ambassador of Never Lift,” said Tim Kuniskis, CEO of Dodge.

Dodge Gearing Up For Big Changes

Dodge desires to create new owners by delivering a new two-year business plan that is dubbed “Never Lift”. The 2022 Dodge line-up will gain an encouraging promotion that will help educate customers about the coming changes for the brand. The Dodge muscle car lineup contains plenty of edge on the rival brands, as sales showed last year. The 2022 Dodge Charger and 2022 Dodge Challenger are gaining more attention as the various perks are evident with its stock 292-horsepower engine for the base trims as owners can acquire as much as over 800 horsepower for the high-end SRT Hellcat Redeye trim. There are several choices between the various trims and packages that contain unique body color options. The marketing plan underway is going to be stretched out over two years. Dodge has been picking a fight with the Ford Mustang, noting the 5.0-Liter Coyote V8 engine that doesn’t surpass the 6.2-Liter V8 HEMI engine inside of the Charger and Challenger muscle cars. 

Glancing At the Successive Actions For Dodge

Dodge understands they are ahead of the competition, serving as the leader in the driver’s seat within the muscle car segment. The next two-year business plan to drive more customers from other brands has created, known as the 24 Months of Muscle countdown, indicating the last two years before the first official electric muscle car made by the Dodge brand. We know the massive investment the parent company of Dodge, Stellantis, has placed into making the new generation of EVs come this decade. For fanatics of the Dodge Durango though, don’t think Dodge is shifting away from the Dodge Durango SUV just because the SRT Hellcat is not extended a trim for the new 2022 Dodge Durango

The brand will continue to survey how customers feel concerning the changes, but they know their developments best and strive to educate shoppers about their approach going onward. The next two years, known as the 24 Months of Muscle for the Dodge brand, will allow for more expansion in getting individuals to notice the plans and achievements. 

At Miami Lakes Automall, we continue to deliver considerable options to our shoppers, including the newest Dodge vehicles, straightforward from us. Keep in mind, we only offer high-quality new and pre-owned vehicles. We’re transparent about what we have available to sell and the final price before any sale is completed. 

Feel the Love of Driving Dodge Vehicles Today!

Come on over to see the collection of new Dodge vehicles with our friendly and helpful staff waiting at Miami Lakes Automall. We want to help our customers get ready to drive off in brand new Dodge Charger and Dodge Challenger muscle cars. Get started where our professional team is here to make your muscle car dream a reality. Our sales staff is ready to help with any leasing, buying, or trade-in options. 

Are you experiencing some vehicle issues with your current ride? Not sure how to handle the repairs? If your vehicle isn’t running properly, let us help keep it going. We’re here to help with a simple online reservation and a trip to our service center. We’re open every day to assist our customers to find everything they need. We hope to help you early in 2022 at Miami Lakes Automall!

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