Posts Tagged ‘Luxury Pickup’
Heavy-duty pickups are recognized for being workhorses and they usually get tasks done while offering little in the way of comfort and luxury. In fact, there haven’t been any major changes to the expectations of heavy-duty pickups on job sites over the years, but Ram is thinking ahead. The truckmaker is attuned to the ever-changing needs of consumers and has decided to forge capability, luxury and comfort to bring the pickup truck (both light-duty and heavy-duty) to the 21st century. (more…)
We see it everyday – those typical truck commercials that usually put on a display of trucks cruising on a dirt road while hauling a load of equipment or towing a trailer. Well, that’s what trucks are commonly used for, duh! However, Ram changed things up a bit for the 2018 model year. The 2018 Ram Limited Tungsten Edition is the epitome of combining luxury and style into a solid work truck. Available in the Ram 1500, Ram 2500, and Ram 3500 lineups, Ram made the initial announcement of their plans to add the Limited Tungsten Edition back in 2017. Considered by Ram to be the most luxurious package offered by the brand, the Ram Limited Tungsten Edition is fitted with all the bells and whistles one can think of when including a gorgeous interior cabin design with exceptional convenience and style.
“The Limited Tungsten Edition is the highest trim level Ram has made available…The new Tungsten Edition is an example of how Ram directly responds to customer input by offering the industry’s most luxurious pickup. Premium truck buyers will recognize the attention to detail, surrounded by quality materials.” – said Mike Manley, Head of Ram Brand, FCA – Global.
The 2018 Ram Limited Tungsten Edition really is a step above the rest offering consumers a premium level of sophistication. Featuring a shiny Tungsten Chrome on the wheels, grille, accents, and badging, the Tungsten Edition trim levels are also available in classic but bold colors. Some of those color options include Delmonico Red Pearl, Granite Crystal Metallic, Maximum Steel Metallic, and Pearl White. Additionally, the Tungsten’s chrome grille will feature “RAM” spelled out in huge letters. This branding will also be on the trucks tailgate. Some additional upgrades include black headlight frame, a sportier hood, body-painted bumpers, mirrors, and door handles.
Now for the interior cabin – boy, oh boy! Claimed as a segment-first, a Light Greystone suede headliner is probably one of most significant additions to the 2018 Ram Limited Tungsten Edition. Additionally, “Natura Plus” front and indigo-colored premium leather and carpeting are included with rubber floor mats and carpeted inserts that snap the floor, for added protection. One of the most exceptional enhancements featured on the 2018 Ram Limited Tungsten Edition is the-state-of-the-art entertainment system, which provides drivers and passengers with the ultimate listening experience. Equipped with an 8.4-inch Uconnect 4C touchscreen display system, this beauty also comes with smartphone integration and SiriusXM Guardian.
So why the name Tungsten? It’s actually a rare metal that has unique properties as well as an eye-catching shiny silver appearance. Out of all the metals, tungsten has not only the highest melting point, but it’s harder in comparison to most steels. As a result of it’s durability and resistance to heat, tungsten is often used in high energy industries, including the aerospace and automotive industries. Even though, tungsten that is found on trucks like the Ram isn’t necessarily pure, once the metal is combined with other metals, it increases their strength and it looks exceptionally amazing.
The 2018 Ram Limited Tungsten Edition package is expected to arrive by late winter of this year. Here at the Miami Lakes Ram, located in Miami, FL, we offer a huge selection of Ram trucks and vans. For more information on our 2018 Ram inventory, please visit our website or follow us on social media for all Ram updates!