Posts Tagged ‘Foo Fighters’

Ram Trucks, Foo Fighters Shine a “Spotlight” on Everyday Heroes

Thursday, May 6th, 2021

In its latest collaboration, Ram Truck is joined by Dave Grohl from the Foo Fighters. Ram’s new multimedia campaign titled “Spotlight” gets the job done with three new videos that cover television, digital, and the Ram Truck brand social media channels. The campaign kicks off prior to Mother’s Day and coincides with the release of lead singer Dave Grohl’s “From Cradle to Stage” unscripted series. The spot was inspired by Grohl’s mother, Virginia Hanlon Grohl, and her critically acclaimed book. “From Cradle to Stage” follows Grohl’s previous directorial efforts with “What Drives Us,” a documentary that Grohl described as “a love letter to every musician that has ever jumped in an old van with their friends and left it all behind for the simple reward of playing music.” (more…)