Upcoming Ram Rebel TRX Will Crush the Raptor

Easter eggs, no, not the traditional ones you’re thinking of, are all the rage right now with brands like Jeep experiencing a wave of popularity online over a few viral Tik Tok videos. Fiat Chrysler Automobiles (FCA), parent company of both Jeep and Ram Trucks, has been known to insert cheeky Easter eggs in its vehicles for its enthusiasts to enjoy for years. With the upcoming debut and long-awaited reveal of the Ram Rebel TRX, the truck maker looks like it’s ready for another cheeky Easter egg inclusion. Since the TRX model is naturally designed as an answer to Ford’s Raptor model, Ram thought they’d have a little fun at the competition’s expense. Even though leaked images have popped up in online forums, the pickup is usually covered in very heavy camouflage to keep that element of surprise alive.  Read the rest of this entry >>

FCA Restarts Ram 1500 Production With a Bang

It’s a new world for Ram Trucks employees as they return to manufacturing plants to build 2020 Ram 1500 pickups. The plants just reopened post-quarantine, but the employees have plenty of new rules to abide by as they work to build new vehicles and stay safe from Coronavirus at the same time. Open for one shift daily, the truck plants in Warren and Sterling Heights, Michigan, are seeing a slow-but-firm revamp of manufacturing. If the virus can be kept at bay, Fiat Chrysler Automobiles (FCA) is programming to add other shifts in a couple of weeks — only time will tell. Despite all the changes, FCA remains focused on manufacturing and assembling more Ram 1500 pickups to avoid a shortage in the near future.  Read the rest of this entry >>

What We Know About the Ram Rebel TRX

The Ford F-150 has sat idle for over a decade waiting on a real competitor. Sure, the other big pickup manufacturers like GMC and Ram have off-road packages and aftermarket accessories available for owners, but no other manufacturer has gone as all-in as Ford has — until now that is. That’s all going to change very soon when Ram introduces the upcoming Ram Rebel TRX model. Ever since Ram first introduced the Rebel TRX concept in 2016, enthusiasts have been eagerly waiting for a Hellcat-powered truck. To some, the concept sounded too absurd, but Ram knows what its base wants and the brand is willing to deliver. By 2018, Fiat Chrysler Automobiles (FCA), announced in its five-year plan that a production model of the TRX was coming. Here’s what we think we know so far about the upcoming Ram 1500 Rebel TRX: Read the rest of this entry >>

Ram Trucks Files for “Dakota” Trademark

Detroit’s Big Three automakers ditched the midsize pickup truck long ago in the early 2010s, largely letting foreign automakers such as Toyota and Nissan fill that segment. But all of that’s changing now, as midsize trucks have seen an uptick in popularity these past few years. While Ford revived its Ranger model and Chevrolet brought back the Colorado, Ram has remained noticeably absent from the midsize pickup segment. All that’s about to change though, as Ram featured a midsize pickup addition to its lineup in the brand’s five-year plan back in 2018. We just discovered the latest bit of evidence that Ram’s midsize pickup in question is likely to enter the segment soon.  Read the rest of this entry >>

A Trip Down Memory Lane With Ram Trucks

The Ram Truck brand has quite a storied past, with its humble beginnings as part of the Dodge D-Series pickup lineup. It wasn’t until the beginning of the last decade when Ram spun off and became its own brand apart from Dodge. Given its meteoric rise in the past ten years, other automakers are closely studying Ram’s process to see if any of their vehicles can be turned into their own brand, like the Chevy Corvette for example. The pickup segment is more popular than ever, and Ram’s sales have been skyrocketing every year since its spin-off, with a worldwide 2019 total of 730,457 units. Here’s how Ram and its lineup has changed and affected the market over its 35 years (and counting) of existence. Read the rest of this entry >>