Posts Tagged ‘South Miami Kia’
With all the sour news going on, it’s nice to know that there are some beams of light here and there. Although the auto industry is putting a pause on things to help stop the spread of COVID-19, automobile reviewers and publications don’t have to slow down in the digital age. Recently, the well-known name Kelley Blue Book finished putting together some lists, their usual “Best of” for each car segment, and that includes family cars. It doesn’t seem like anyone can get enough of the large SUV from Kia Motors, the 2020 Kia Telluride, recently winning the Automobile All-Stars award, the “Triple Crown” of Automobile Awards, and the 2020 MAMA Family Vehicle of the Year (held by the Midwest Automotive Media Association). Doesn’t take a genius to guess that Kelley Blue Book also put the 2020 Kia Telluride on their list of the “12 Best Family Cars”.
A 3-row SUV with a lot of possibilities, the Kia Telluride is the new vehicle for active families who are always on-the-go and in need of the extra space. Kelley Blue Book was sure to focus on the number one reason the Kia Telluride makes for a great family car – safety. Along with amazing car warranties, Kia Motors is all about keeping passengers safe, and their latest vehicles come with an assortment of safety features and more advanced safety options. Standard in all 2020 Kia Telluride models is the Kia’s Drive Wise package, an assortment of safety systems to help keep rides in the SUV incident-free.
With consumer and automotive technology on the up swing, automakers are starting to get more involved in the digital age to connect with their consumer base. In 2016, when the Kia Niro was still on the production line, Kia advertised their hybrid crossover with a Facebook Messenger bot, the Niro Bot, to answer questions about the vehicle. In early 2018, soon after the 2018 Jeep Wrangler JL debuted, Jeep also released their “New Jeep Adventure App”, a virtual reality app that allowed consumers to configure, take pictures of, and virtually sit inside their own Jeep Wrangler JL. Now, Mitsubishi Motors is doing something similar to continue to raise sales for the Mitsubishi Outlander PHEV by implementing augmented reality in dealerships, starting with Canada.
Canada is part of the North American market, although they may get various versions due to different federal regulations and what not. Why Mitsubishi is taking this technology to our neighbors of the north first is anyone’s guess, but it’s still a neat feature that can travel down to us in the next year or so. The augmented reality Mitsubishi dealerships will be using is actually an app developed for Mitsubishi North York, Ont.-based St. Joseph Communications.
The app is used to help sales people explain to customers the technology of the 2018 Outlander plug-in hybrid electric utility vehicle. All a salesperson needs to do is point the tablet towards a part of the plug-in that’s visible, say, the front tire. Once the app registers and locks into place, the app then allows the viewer to do a virtual walk around to see the vehicle from different positions via hyper-accurate tracking and registration coding techniques with tracking markers.
Mitsubishi Motors is doing it again. We’re not surprised, and unlike some of the pessimists of the internet, we’re not disheartened either. We all know Mitsubishi Motors has turned their attention towards crossovers for their future lineup. This was first evident when they teased the debut of their new crossover, a throwback to the Mitsubishi Eclipse, the Mitsubishi Eclipse Cross. The new Mitsubishi Eclipse Cross debuted at Geneva during the auto show, and there was plenty to like. Not only did this crossover have some of the aesthetic appeal of a sports car, but the technology in the Eclipse Cross was a new frontier for Mitsubishi. The next Mitsubishi vehicle to be transformed is the Mitsubishi Lancer, now a crossover.
Oh, we can hear the cries already. “No, not the record breaking Mitsubishi Lancer!” Oh, boo-hoo. The Mitsubishi Lancer was discontinued, get over it. If you liked it so much, you had your chance to get a Mitsubishi Lancer Limited Edition in 2017. Mitsubishi is making way for new vehicles and giving old vehicles a new purpose, like the Mitsubihsi e-Evolution wearing the “Evo” nameplate. And that vehicle concept looks pretty amazing so far. Take a look at the picture above and below. That’s the style the new Mitsubishi Lancer crossover may take a few cues from.