Posts Tagged ‘sales’
2020 was a crazy year for the global economy and many industries that rely on the mass manufacturing of products. Although robots do a lot of the heavy lifting these days, it’s not all automated. Now that we’re in a new year, businesses are trying to bounce back, and more so than ever the automotive industry. Automakers are releasing plenty of new vehicles to stir up consumers and bring them back after the pandemic. One automaker refreshing its lineup for the new year is Mitsubishi Motors, and the new Outlander is quite the surprise.
The first surprise would be its questionable quarterly sales. Only 4106 units sold in comparison with its sporty sibling, the Outlander Sport, with 13,356 units sold. However, last year, during a pandemic, the Outlander outsold the Outlander Sport, but not by much. We think it could be because the Outlander Sport was offering a lot of features the Outlander did not. Well, that all changes with the new generation of the 2022 Mitsubishi Outlander.
There’s been an interesting development with the sales of Mitsubishi Motors North America (MMNA) as of late. Although the flagships of the automaker are the Mitsubishi Outlander SUV and Mitsubishi Outlander Sport, their recent sales say otherwise. We’re halfway into 2019 and automakers are releasing their second-quarter sales. When we take a look at Mitsubishi Motors sales in the North American market, crossovers and hatchbacks surprisingly reign supreme. Let’s take a look at the changes coming to Mitsubishi Motors.
When the Mitsubishi Outlander PHEV first came to America, it really turned some heads. Sales for the Outlander PHEV were so good, that the automaker hit a large milestone, and sold 200,000 Mitsubishi Outlander PHEV units earlier this year (April 2019). With the Outlander plug-in hybrid doing so well, one would think that this just means Mitsubishi Motors needs to focus on its alternative fuel vehicles.