Posts Tagged ‘Mitsubishi dealer miami’
In May 2020, the Renault-Nissan-Mitsubishi Alliance shared its news strategy of its Alliance 2022 business plan. The new strategy had a “Follow the Leader” pattern, with Mitsubishi Motors set to be the first automaker of the three to release a new vehicle. There is just one small problem – the complete lack of news from Mitsubishi Motors Corp (MMC) and the automaker about any upcoming models. Ever since, there has been a lot of talk on the internet about this new Mitsubishi vehicle being a sports car, and possibly the revival of the Lancer Evolution after the release of the never-before-seen Mitsubishi Starion 4WD concept art. Alas, Mitsubishi Motors finally broke its silence, and no Lancer is in sight. The future is still electric vehicles (EVs).
At the end of June 2021, Mitsubishi Motors held a shareholders meeting, and many in attendance were asking about the Lancer Evo or a new sports car, especially after Mitsubishi decided to bring back its high-performance Ralliart team. This is the same team that took the original Mitsubishi Lancer and turned it into a powerful rally car, the Lancer Evolution, that went on for several generations before meeting its eventual end. Sounds familiar, doesn’t it? However, unlike the Dodge//SRT team, Ralliart will be taking more of a backseat like MOPAR and serve as an after-market supplier of accessories consumers can use to enhance the performance of various future models.
Hopes – dashed.
“Electrification costs a lot of development, and we still don’t have enough strength as a company. We put out a big deficit in the previous fiscal year, so we want to revive the company first and then put out a little car that fans are waiting for.” – translated via Google Translate from Japanese publication Response by way of Japanese Nostalgic Car
Salt in the wound, isn’t it? Not that we’re trying to rub it in. Stings for us, too.
But we knew this going in. When discussing the future of the Renault-Nissan-Mitsubishi Alliance after the digital press release in May, we knew plug-in hybrid electric vehicles (PHEVs) and electric vehicles were coming to the forefront. Nissan and Renault have been developing new EV platforms and powertrains called ePTs, Nissan released a new EV platform for use across all three brands, and Mitsubishi has had its share of concepts over the years. Aside from the requests for the Lancer Evolution, the other question Mitsubishi Motors gets a lot is what plans are for the Outlander PHEV.
The Outlander PHEV might get a replacement within the next few years. Quickly putting on the years, the plug-in hybrid SUV has had its success and time in the spotlight, but with the new technology being introduced in today’s modern cars, the Outlander PHEV is falling behind. A plug-in hybrid SUV was once a rarity but is quickly meeting competition. There have been some contenders – in 2019, during the Geneva International Motor Show and Tokyo Motor Show, Mitsubishi revealed the Engelberg Tourer concept and the Mi-Tech concept, respectively. The Engelberg Tourer was more so a sporty version of the Outlander PHEV, whereas the Mi-Tech was a new take on plug-in hybrid technology, but there hasn’t been any news about either since.What is Mitsubishi Motors up to? If the Lancer EVO isn’t making a comeback, then what EV could Mitsubishi possibly be working on? Stay up to date with all Mitsubishi Motors-related news when you follow us on Miami Lakes Automall Mitsubishi social media.
Photo Source/Copyright: Mitsubishi Motors
There is a lot going on for Mitsubishi Motors after the new strategy for the Renault-Nissan-Mitsubishi Alliance was announced. Sounds like Mitsubishi already has a new vehicle set to come out for the C/D segment, of which could mean we could be getting anything from a subcompact to a large car. A lot is still up for guessing, but there is one thing we won’t have to guess – when the new lineup from Mitsubishi Motors will arrive on dealership lots. Starting in the fall of 2020, the revised, refreshed, and new-generation models from the Mitsubishi lineup will make their way to U.S. soil.
Recently, Mitsubishi Motors ranked high in the 2020 J.D. Power Initial Quality Study (IQS), with its famous 2020 Mitsubishi Outlander Sport coming in third place for the Small SUV car segment. Upgraded with new standard levels of equipment, the Outlander Sport continues to improve. The J.D. Power IQS ranks vehicles based on how well they keep their initial quality over 90 days of ownership. Data is collected by surveys sent out to owners of these vehicles, ultimately ranking each on a Problems-Per-100 units scale, or how many problems one would find in 100 vehicles by that automaker. With a score of 148 PP100, Mitsubishi Motors became the top-rated Japanese brand for 2020.
If you didn’t know it, the world’s best-selling plug-in hybrid electric vehicle (PHEV) is the Mitsubishi Outlander PHEV, and the 2021 Outlander PHEV model will be making its way to dealerships in winter 2020. With a new powertrain, an updated internal combustion engine is coupled with a larger and more refined electric drive system. Together, the Outlander PHEV generates more horsepower and offers an increase when driving on electricity alone with a longer all-electric range.
We’re finally in June! The middle of 2020 is upon us, and things are starting to look…less grey, that’s a good way to put – less grey. As the sun starts to shine, more good news will come, and little-by-little, industries are starting to beef up again, starting with the auto industry. Last week, the Renault-Nissan-Mitsubishi Alliance held a digital news conference and announced a new strategy for the Alliance, splitting regions and segments three ways. Each automaker will release a new vehicle in one segment in one region, and following its success, the other two automakers will release their own version or a rebadged vehicle on the same platform. The conference also shared news about some technology and vehicles to look forward to.
The Future is Now
With all of the auto shows cancelled for 2020, we’re going to miss out on all of the cool technology that usually pops up. For the last two years, Mitsubishi Motors and Mitsubishi Electric have been blowing it up with plug-in hybrid electric vehicles (PHEV) and self-driving technology. Even so, the Renault-Nissan-Mitsubishi Alliance has agreed on splitting up the focus of the group in three ways, although there are four core components – PHEVs, electric vehicles (EVs), self-driving cars, and connected car technology.
The last two are technologies still too young to seem practical. Although smart devices like Amazon Alexa and Google Home allow consumers to connect to their phones via their voice, and even their vehicles, adding an Amazon Prime subscription to your car or buying a smart device plugin isn’t at the top of a consumer’s buy list. Instead, the Renault-Nissan-Mitsubishi Alliance partnered with Google to release an Android-based infotainment system.
The Renault-Nissan-Mitsubishi Alliance started off well and quickly went into a joint-venture together called “Alliance Ventures”, a $1 billion funding campaign for investing in and supporting open innovation, start-ups, and entrepreneurs in technology developing autonomous systems, electric vehicles (EVs), connectivity, and artificial intelligence. With many investments made so far, there are plenty of contracts floating around between the Alliance and other companies abroad and in the U.S. Although 2020 is a little shaky, the Alliance announced that it would reveal and discuss mid-term plans this May. Earlier, we reviewed all the advancements that Mitsubishi Motors has made that could keep the Alliance moving forward, but there is more to the Alliance than autonomous technology and mobility services.
Made Up of Four Pillars
When the Renault-Nissan-Mitsubishi Alliance first started up, the group set out four areas of focus to work on: autonomous drive, electrification, connected vehicles, and mobility services. For the upcoming discussion about mid-term plans, the Alliance noted that each automaker would have major control over two areas, essentially creating a triangle formation, with Mitsubishi working plug-in-hybrid-electric vehicle technology due to their constant development of PHEV concepts. The most recent from Mitsubishi Motors would have to be the Mi-TECH Electric Buggy concept that was revealed at the 2019 Tokyo Motor Show.
Last year, in 2019, Mitsubishi Motors started a new initiative called the “Small Batch – Big Impact” Initiative. Dedicated to giving back to the community and aiding those in need, Mitsubishi started this experiment by first producing a small batch of vehicles from their lineup, and then using those vehicles by donating them to people and groups in the community that could benefit them in a big way. With the current pandemic still active in the world and affecting many families, Mitsubishi returned to Nashville, TN to aid Nashville residents dealing with COVID-19 so shortly after the 2020 Tornado event in early March that ravaged parts of the state, including Middle Tennessee and downtown Nashville.
“Middle Tennessee is home to our staff, our families and our headquarters…We are devastated by the impact of the tornado and COVID-19 crises on our community and determined to help Nashville emerge from this safer and stronger. The Community Resource Center is exactly the type of partner we are proud to support.” – MMNA COO and acting CEO, Mark Chaffin
The best way to help is to partner up with another organization that already has a strong foothold in aiding the community, and Mitsubishi Motors joined up with the Nashville-based Community Resource Center (CRC) in the efforts to respond to both disasters. The CRC works with over 100 nonprofit agencies in Middle Tennessee and provides them with new household goods, bedding, kitchenware, cleaning supplies, clothing, and personal hygiene items so that they can serve their clients in need. With the current epidemic, emergency supplies kits for low- or no-contact pickup by nonprofit members are also being rapidly put together.
During the spring, one of the largest auto shows took place all the way on the other side of the world in Switzerland. Yes, it was the 2019 Geneva International Motor Show, during which time many automakers and technology companies unveil all sorts of new cars and commercial products. There was one automaker that we could say stole the show, and that’s Mitsubishi Motors with their Dendo Drive House, an eco-friendly system that acts as a house as well as a very large battery. This new housing system quickly gained a lot of attention and opened the doors for Mitsubishi with the resources available to the automaker through the Renault-Nissan-Mitsubishi Alliance. Furthermore, with the Alliance Ventures funding campaign, Mitsubishi was able to invest in The Mobility House. Now, Mitsubishi Motors was honored as a HIVE 50 Innovator by Hanley Wood Magazine for the innovative Dendo Drive House.
The Dendo Drive House (DDH), in short, is a home system that makes use of renewable energy for a cleaner, greener ecosystem, while also fulfilling the needs of the everyday consumer in their everyday home. Because the DDH is a house first and a technological advancement second, the entire house is powered via electricity converted from solar energy. Solar energy is collected via solar panels equipped around the home. This energy is then converted into electricity and stored in a large home battery. This battery, when fully charged, is able to power the entire house and many of the daily appliances consumers use all day. With the use of a bi-directional charger, the house can also make use of any extra energy generated after the battery is completely charged.
We might not get any snow down here in South Florida, but the winter weather can still get pretty cold. Although it may just take a sweater or a warm jacket to keep us protected from the cold, the same can’t be said for our cars. All kinds of weather can affect a vehicle, from sun damage and salty air in the summertime to harsh winds and cold weather in the winter. Taking care of the car with some routine maintenance can keep it running strong through the cold months, and consumers can take additional steps to protect their vehicle.
Anyone who has lived in Florida long enough knows about wind damage from hurricanes and powerful tropical storms. Just because hurricane season is coming to an end doesn’t mean we’ll stop seeing storms. Up north they may get a winter storm, but the heat of South Florida will turn it into a regular storm. And hey, we’ve seen hail a few times over the last few years – winter is serious business!
The best way to avoid car damage is to park somewhere with a roof, like a public or private garage. Otherwise, getting a car cover to keep the vehicle protected from the sun and the wind is the next best alternative. In the winter months, rain can turn into hail at any point and a winter storm can really pick up the winds. Loose debris can cause minimal and mild damage to a vehicle, from cosmetic wear to battery life.
Mitsubishi Motors started a new campaign, “Small Batch – Big Impact”, to give back to the community and their consumers with a limited run of Mitsubishi models. Like the title says, the limited run is the small batch, but Mitsubishi hopes to make a big impact, and their campaign has been spreading across the U.S. in many beneficial ways. Recently, Mitsubishi got involved with the community this year during the 2019 Rebelle Rally, the first all-women’s off-road rally, active in the lower 48 states of the United States. Two veterans were given the chance to race with a minimally modified 2018 Mitsubishi Eclipse Cross equipped with hand-controls, and then the vehicle was donated as a new kind of “CUV” – “Community Utility Vehicle”. The “Small Batch – Big Impact” continues to expand, this time in Nashville, Tennessee with a free advanced driver training program to teach teens and parents how to handle on-the-road auto emergencies.
It’s a scary experience being on the road during an auto accident. Whether its loss of control, distraction, or another driver, things can go from bad to worse in no time. With car crashes being the number-one cause of death among teens in the United States, two Nashville-area Mitsubishi Motors auto dealers decided to take driving safety into their own hands. It goes without saying that Mitsubishi Motors is fully backing them up. They’re even appointing their own nationally recognized nonprofit organization – Mitsubishi Road Safety Rally – to conduct the program.
Back in 2017, Mitsubishi Motors and Mitsubishi Electric came to the Tokyo Motor Show and had two brand new concepts to show off. These were the Mitsubishi e-Evolution concept, destined to bring back the “EVO” nameplate previously thought to be discontinued, but new plans for a Lancer Crossover by Mitsubishi may have taken over – actually, it may be the same concept based on the digital renders. The second concept was Emirai4, a self-driving vehicle currently in the testing phase. Two years later, and Mitsubishi Motors Corp (MMC) is packing heat. Their hand in the Renault-Nissan Alliance and Alliance Ventures has paid off. With their recent partnership with MaaS Global Oy, a whole new vision is about to take off.
Mitsubishi Motors Corp and MaaS Global Oy
MaaS Global Oy is the company behind an overseas mobile app called Whim. It’s basically a ride-hailing app that rolls all the various apps, cards, and payment methods for buses, trams, taxis, cars, bicycles, and more into just one app. It basically offers everyone (in Helsingin seudun liikenne, Finland) the ability to subscribe to a plan that gives them access to all of these transportation services – public, personal, and even rentals. Since it launched in 2017, the service has expanded to Birmingham, U.K. and Antwerp, Belgium, and with a recent investment by Mitsubishi Motors Corp and Toyotsa Financing Solutions, MaaS Global plans to expand to Vienna, Singapore; several cities in Japan; and eventually over to the states in Miami and Chicago, and again in North America in Vancouver, B.C. Canada.
Mitsubishi Motors has had some surprising announcements this year. Possibly their most talked about debut would be the Mitsubishi Engelberg Tourer at the 2019 Geneva International Motor Show, alongside its Dendo Drive House (DDH) proposition. All of this good news could possibly be overshadowing their most recent addition to the automotive lineup, the Mitsubishi Eclipse Cross. This vehicle has also had some good news as of late, such as earning a Top Safety Pick from the Insurance Institute for Highway Safety (IIHS). The Mitsubishi Eclipse Cross is also known for its upgraded technology, such as a Mitsubishi Connect Telematics System with Safeguard, able to work with a recent smartphone app released by Mitsubishi, Road Assist+. With all these additions, Mitsubishi Motors continues to win awards for the Eclipse Cross overseas.
It took Mitsubishi Motors some time to break into the North American automotive market. Looking back at 100 years of Mitsubishi Motors, and it wasn’t until the 1980s that they joined the party. So of course, back in their homeland of Japan, there’s plenty of recognition for the last in-house vehicle, the Mitsubishi Eclipse Cross. One group in particular, holds an event every year, the Automotive Researchers’ & Journalists’ Conference of Japan (RJC), and for the second consecutive year, the Mitsubishi Eclipse Cross was also named the “RJC Car of the Year” for 2019.