Archive for the ‘Mitsubishi Dealership Miami’ Category

Closer Look at Renault-Nissan-Mitsubishi EV Plans

Saturday, June 25th, 2022
miami-lakes-mitsubishi-renault-nissan-mitsubishi-business-plans
miami-lakes-mitsubishi-renault-nissan-mitsubishi-business-plans

Back in March 2022, the Renault-Nissan-Mitsubishi Alliance shared their plans for 2030, and so did just about every other large automotive group. This is why competition in an industry is such a crazy thing – everyone does the same thing, but tries to do it better. Building on business plans announced in May 2020, all eyes are on Mitsubishi Motors for the next new model to launch, and electric vehicles (EVs) and battery-electric vehicles (BEVs) seem to be the next move for the Alliance. Some new information on the road to an EV lineup has been released since then, expanding a bit more on the new EV platforms and batteries under development by the Alliance.

The Roadmap to 2030

The Renault-Nissan-Mitsubishi Alliance boasted their experience in EV Research and Development (R&D), engineering, and mass production for over ten years. With a total sum of $1,056,770,000 already invested, the Alliance has poured many of its EV resources into 15 manufacturing plants already in operation, building parts, motors, and batteries for 10 upcoming EV models. Working to develop the next generation of EV technologies and car connectivity, the Alliance intends to invest $24,305,710,000 more into its production for a total of 35 new EV models by 2030. Some of this has already begun with an investment into a new EV facility for the Renault-Nissan-Mitsubishi Alliance.

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Upcoming Infotainment Technology for Mitsubishi Motors

Friday, June 17th, 2022
miami-lakes-automall-infotainment-systems
miami-lakes-automall-infotainment-systems

The Renault-Nissan-Mitsubishi Alliance shared a lot of plans for its new business roadmap, Alliance 2030. Still waiting for Mitsubishi Motors to start the new wave of vehicles, the automaker has been upgrading its current lineup for next generation models before focusing on its new flagship, the Mitsubishi Eclipse Cross PHEV. We also saw a lot of interesting ideas and concepts Mitsubishi Electric is bringing to the automotive world and everyday life during the 2022 Consumer Electronics Show. We’re especially interested in the digital living spaces many automakers were discussing, and the future of Mitsubishi Motors’ infotainment system.

The First Generation

If you can call it “the first generation”, the first installment of an infotainment system for Mitsubishi Motors was more so an amalgamation of multiple separate devices that worked together. Able to upgrade to a 7-inch touchscreen, consumers could get the usual display an infotainment system comes with, plus 3D-mapping navigation capabilities. Music was taken care of with the available 9-speaker Rockford Fosgate premium sound system, featuring a 10-inch dual-voice coil subwoofer, Digital Signal Processing, DTS Neural Surround™, PremiDIA-WIDE Surround, and Dolby® Volume. For phone connectivity, it came down to a FUSE hands-free link system with Bluetooth. It was messy, but got the job done.

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Renault-Nissan-Mitsubishi Alliance Discuss New EV Facility

Friday, May 27th, 2022
Miami Lakes Automall Nissan-Renault-Mitsubishi Five Investments
Miami Lakes Automall Nissan-Renault-Mitsubishi Five Investments

Back in March 2022, the Renault-Nissan-Mitsubishi Alliance shared new business plans for the next eight years, Alliance 2030. Two years after their mid-plan strategy announcement in May 2020, the Renault-Nissan-Mitsubishi Alliance is fulfilling its promises of connected-car technology system that runs on the Android Operating System, a new E-body core system for electric-electronic architecture, and self-driving technology. According to Alliance 2030, 35 new EV models will be produced by 2030, 24 models will come with intelligent vehicle and driver-assistance technologies for Level 3 and Level 4 autonomy, and a Mitsubishi model may become the first vehicle that’s more software than it is machine. In May 2022, the Alliance announced a new strategy to streamline electric vehicle (EV) development with a new electric vehicle company side project.

According to Nikkei Asia, the Renault automaker CEO, Luca de Meo, confirmed the formation of a new company with alliance partners Nissan Motor and Mitsubishi Motors. Call it a spin off, but like the Mitsubishi Motors Corporation (MMC), where Mitsubishi Electric develops technology for Mitsubishi Motors while supporting its own brand, Renault wants to create an EV unit as an independent company while still a part of the Alliance. To make it work, both alliance partners would also have to invest into the idea and the construction of a new EV facility, for starters.

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Mitsubishi Outlander Wins Crossover Utility of the Year by HMPA 2022

Thursday, March 17th, 2022
miami-lakes-2022-mitsubishi-outlander-vehicle-of-the-year
miami-lakes-2022-mitsubishi-outlander-vehicle-of-the-year

The all-new 2022 Mitsubishi Outlander sure has been quite the big news for Mitsubishi Motors. Then “Thunderstruck” campaign still captures attention when the ad plays, and the automaker is gearing up to launch a new lineup. Before it does that, the current lineup is getting next generation models (except for the Mirage and Mirage G4 – what, no love for the sedans and hatchbacks?). The Renault-Nissan-Mitsubishi Alliance shared its plans for the future with Alliance 2030, and it seems like something big is about to happen. Even if those plans are for way in the future, the Mitsubishi Motors lineup today is prime for automotive publications “Best of” lists and awards. In fact, although clearly an SUV, the 2022 Mitsubishi Outlander has been named Crossover Utility of the Year by the Hispanic Motor Press, during their annual Hispanic Motor Press Awards.

“The features that make the 2022 Mitsubishi Outlander an award winner from the Hispanic Motor Press are the same features that every customer seeks in a new vehicle: value, bold styling, engaging driving dynamics and an industry-leading warranty…Since its launch in 2021, the all-new Outlander has broken sales records, exceeded customers’ expectations and taken its place as the flagship of Mitsubishi Motors’ all-new or extensively revised showroom lineup. We could not be prouder to add this prestigious award to the vehicle’s growing trophy cabinet, and we thank all the jurors for the honor.” – MMNA Chief Operating Officer Mark Chaffin

This isn’t the first time the Mitsubishi Outlander has been highlighted by the Hispanic community. Back in January, 2022, Hispanic consumers voted for the 2022 Mitsubishi Outlander as the SUV of the Year by another publication, Puros Autos, during their “Latin Flavor Cars of the Year 2021” awards. According to Puros Autos, the 2022 Mitsubishi Outlander also has the highest percentage of Hispanic buyers in the industry. According to Ricardo Rodriguez-Long, founder and president of the Hispanic Motor Press and editor-in-chief at Garage Latino, Hispanic consumers make up 30-percent of the growth in new-vehicle sales.

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Mitsubishi Mirage Beats the Competition in 2021

Thursday, February 10th, 2022
miami-lakes-mitsubishi-mirage-value-pre-owned
miami-lakes-mitsubishi-mirage-value-pre-owned

Mitsubishi Motors is slowly building out its new lineup for the next few years. With an Eclipse Cross PHEV on the way to become the new flagship icon of the automaker, there is also a new generation of the Mitsubishi Outlander Sport based off of a Renault model coming out. Finally, a mystery car, possibly the C/D – segment vehicle promised back in 2020 during the Renault-Nissan-Mitsubishi Alliance mid-term plans conference. Still, there are two smaller vehicles in the lineup that don’t seem like they’re going away. This is especially so for the Mitsubishi Mirage, having a great sales record for the third-quarter of 2021, and beating the competition. How is this possible for a hatchback that seems a little outdated?

Let’s take a look at the 2022 Mitsubishi Mirage. Very similar if not the same as 2021 model year, many of the features remain the same. This means the only powertrain is still a 1.2L MIVEC DOHC engine, capable of generating 78 horsepower and 74 lb-ft of torque. There will be no winning drag races with this hatchback, and it’s less than expected for an average hatchback, but the Mitsubishi Mirage isn’t trying to be the best high-performance vehicle. What the Mirage is most known for is being the most fuel-efficient gasoline-powered vehicle on the market, with a fuel economy of 33 mpg in the city and 41 mpg on the highway when consumers choose the 5-speed manual over CVT automatic transmission in the ES trim. The rest of the lineup has a fuel economy of 36 mpg in the city and 41 mpg on the highway with continuously variable transmission (CVT) standard.

Although LED headlights can only be found on high-end trims like the Mitsubishi Mirage SE, the starting MSRP for a bare-bones 2022 Mirage is $14,645 (plus destination fee). The Mirage SE starts at just $17,895 (plus destination fee), and also comes with automatic high beams, leather upholstery, heated front seats, and push-button start for some convenience. Inside the cabin, every vehicle gets a 6-way adjustable driver seat, 4-way adjustable passenger seat, a split-rear bench seat, and automatic climate control for added comfort. A 7-inch smartphone-link display audio system may not be as fancy as some infotainment systems, but this is where Mitsubishi won over on the competition.

Back in 2020 when the Coronavirus outbreak first started, many automakers shut down manufacturing facilities. When they started back up, nearly every automaker joined the cause to produce face masks and hospital supplies due to the extremely low inventory and supplies rapidly depleting. This meant, while automakers with new vehicles on the way took a back seat, whereas Mitsubishi Mirage was in plenty supply. Then again, the 2021 semiconductor chip shortage hurt a lot more new arrivals and updated technology. The 2022 Mitsubishi Mirage may still come with age-old tech, but this meant it didn’t need as much of those semiconductors as its competitors. Between the two years, the Mitsubishi Mirage became a hot commodity, with some consumers offering more than $2500 above sticker price to reserve there vehicle on the lot. Trusted by many consumers around the nation, the Mitsubishi Mirage is here to stay. Find your fuel-efficient and reliable Mitsubishi Mirage at Miami Lakes Automall.

Photo Source/Copyright: Mitsubishi Motors

Mitsubishi Teases Next-Gen Outlander Sport

Friday, February 4th, 2022
miami-lakes-mitsubishi-2023-lancer
miami-lakes-mitsubishi-2023-lancer

Mitsubishi Motors has been a little rowdy lately. While still no news on the mysterious C-D segment car Mitsubishi was supposedly due to debut as the first new vehicle from the Renault-Nissan-Mitsubishi Alliance, it’s starting to feel like the automaker sort of gave up on that. If anything, the automaker can’t shut up about its next-gen Mitsubishi Outlander SUV, as tired as it is. Mitsubishi even announced an upcoming Eclipse Cross PHEV as the new flagship vehicle of the brand, and not too long ago, was due to leave the European market. Mitsubishi Motors is instead getting a hand from Renault two refresh and rebadge two of their models to give Mitsubishi a stake hold in the market. The latest conference held by the Renault-Nissan-Mitsubishi debuted the first rebadge, a new generation Outlander Sport.

Face, meet palm.

It’s not a new model, and although the new Ralliart Concept vehicle that debuted during the 2022 Tokyo Auto Salon seemed promising, concepts almost never make it to a prototype. Mitsubishi Motors brought Ralliart back to breathe some life back into the lineup, and for a while, a lot of people were excited about the possible return of the Mitsubishi Lancer Evolution. After all, Ralliart is the reason the Evolution nameplate ever happened, but the automaker eventually silenced all hope when it announced electric vehicles (EVs) are the major focus. Ralliart will instead be more of an aftermarket accessories store for Mitsubishi owners to purchase performance enhancements and the like, as well as appearance packages. We saw what this could look like, with two examples outfitted with all-terrain tires, bumper protectors, mud guards, a roof carrier, and a trailer hitch.

Set to hit the markets in 2023, the first rebadged model from the French automaker baring a diamond logo is set to replace the Outlander Sport, known as the ASX and RVR overseas. Having had its last generation debut in 2010, with three facelifts since then, it’s time to replace it or overhaul everything. A new platform can help, but we wonder if Mitsubishi will do any changes to the chassis. After all, Mitsubishi Motors’ Reinforced Impact Safety Evolution (RISE) safety body construction is just as much of a staple of the automaker as is their four-wheel drive all-terrain drivetrains, the All-Wheel Control (AWC) and Super All-Wheel Control (S-AWC). Based on the conference, it seems the new Outlander Sport will be more than just a rebadge, although still heavily based on a Renault vehicle.

The slight teaser (above) definitely has a “sportier” look. Every automaker goes with the “swept-back” roof these days to increase how sporty a model looks, and aside from the thin and slanted LED headlights, we can’t see much just yet. During the conference, there was a second undisclosed model. Could it be the fabled C-D segment car? Can you really call it a new model if it’s a rebadge and rehash of a model already in the market under another name? This model under the sheets is said to also be a Mitsubishi design based on a Renault model with an electric or plug-in hybrid powertrain. Aside from that, it could be anything. Time will tell what Mitsubishi Motors is working on, with both models set for 2023 release. Follow along with us on Miami Lakes Mitsubishi social media for more information.

Photo Source/Copyright: motor1.com/Mitsubishi Motors

Mitsubishi Electric Launches New Investment Fund for Green and Digital Startups

Thursday, January 20th, 2022
miami-lakes-mitsubishi-electric-logo
miami-lakes-mitsubishi-electric-logo

Mitsubishi Motors has been a tricky automaker to figure out over the last few years, hasn’t it? Joining the Renault-Nissan Alliance in 2017 has opened a lot of doors, but not all has gone as planned. Shortly after Mitsubishi joined the fray, a new funding campaign, Alliance Ventures, was announced. It was a $1 billion investment plan to be used to start partnerships with various start-ups working on electric vehicle (EV) development and autonomous self-driving car tech. There hasn’t been any news about new partners since 2019, and after Mitsubishi Electric held an exhibit at the 2022 Consumer Electronics Show, we wonder if Mitsubishi is striking out on its own again. The major technological advances promised are large, but the company just announced a new ME Innovation Fund with Global Brain Corporation.

The company is launching the fund immediately, a corporate venture capital (CVC) fund designed to invest in and partner with startups across the world, yet again. This fund is very similar to the Alliance Ventures fund, with a commitment to invest five billion yen over the next ten years in various startups and new tech. The pandemic in 2020 could have easily put an end to Alliance Ventures, and with Mitsubishi Motors also announcing new models, perhaps Mitsubishi Motors Corp saved the money for a rainy day fund and this is it.

In case you missed it, Mitsubishi Motors just teased a new Ralliart vehicle in Tokyo during the 2022 Tokyo Auto Salon called the Mitsubishi Vision Ralliart Concept. With the revival of Mitsubishi Ralliart, we’ve been wondering how the automotive group that made the legendary Mitsubishi Lancer Evolution rally car is going to mingle with EV development. This could have a hand in the new ME Innovation Fund, with a focus on green innovation, but the investments made between Mitsubishi Electric and Global Brain will also be supporting the growth of global startups working primarily in the digital domain. This is especially interesting after the 2022 Consumer Electronics Show, as mentioned above.

Many automakers introduced an idea of one of two things – a mobile ecosystem where everyone has access to mobile solutions for personal travel or errands like shopping for groceries, and an implementation of digital technologies into everyday life. Imagine being able to travel to Mars in a vehicle designed with the most advanced virtual reality, or being able to work on a computer that is more or less a tangible hologram. What is this, Star Wars?

It sounds like it, and digital worlds are becoming a part of many companies. When discussing the auto industry, Mitsubishi Electric previewed concepts of employees working together with robots and artificial intelligence (AI) to produce higher quality products within a completely digitized factory, a concept called eF@ctory. Not only does it allow workers to work from virtually anywhere, controlling the robots to do the fine detailed work, in a world still aware of social distancing and the pandemic, it can keep operations functional. On a smaller scale, the company is proposing digital solutions for overseeing performance and production of buildings like manufacturing plants. On the other hand, artificial intelligence systems may one day maintain the power grid in entire cities. Some automakers are even working on virtual reality where consumers can do things in a digital world that have an impact on their physical lives…it just might not happen for about a decade.We look forward to hearing what investments Mitsubishi Electric and Global Brain Corp make when using the new ME Innovation Fund. Follow along with us on Miami Lakes Mitsubishi social media.

Photo Source/Copyright:  Mitsubishi Electric

Did Mitsubishi Preview the New Ralliart Vehicle in Tokyo?

Thursday, January 13th, 2022
miami-lakes-mitsubishi-ralliart-style-outlander
miami-lakes-mitsubishi-ralliart-style-outlander

Mitsubishi Motors may not have shown up at the 2022 Consumer Electronics Show – Mitsubishi Electric was the one rocking that stage. Both part of the Mitsubishi Motors Corporation (MMC), whatever tech the latter is working on will eventually find its way into upcoming Mitsubishi models. Speaking of which, we’re all still in the dark about the new vehicle coming from Mitsubishi since the Renault-Nissan-Mitsubishi Alliance broke the silence. We thought it might be a new sports car thanks to the revival of Mitsubishi Ralliart, but Mitsubishi is still focused on electric vehicle (EV) development. Instead, the Ralliart team will be there to spice up already existing models. During the 2022 Tokyo Auto Salon, Mitsubishi Motors showed us a little tease of how the Ralliart name can change the current lineup.

See, way back when, “Ralliart” was the name known for the Lancer Evolution, the still popular vehicle used by rally drag racers everywhere. Making it just an afterthought sounds blasphemous, but adding the same flair onto current models will save resources for whatever the automaker is working on in the background. If anything, the new vehicle teased during the Tokyo Auto Salon, the Mitsubishi Vision Ralliart Concept, could be what we’ve all been waiting for.

The tease is exactly that – a tease. Aside from a huge rear diffuser with a simple Ralliart badge, we can’t see much else. The automaker did chime in to give us a little more information about exterior features, including large brake rotors and six-piston brake calipers for more stopping power, 22-inch wheels with bigger tires, unique front and rear bumpers, wider fenders in the front and rear for more rugged looks, and a new front grille. It’s definitely sounding like a more muscular version of current SUVs in the lineup. With rumors circulating that the concept is built on the Outlander PHEV, that raises some interesting questions. Also during the auto show, Mitsubishi Motors introduced the Outlander SUV in Ralliart Style and an Eclipse Cross in Ralliart Style, and with the Outlander PHEV getting replaced by the Eclipse Cross PHEV as the new electric flagship of Mitsubishi, we know it’s not just another Outlander PHEV. According to the automaker, this concept “embodies Mitsubishi Motors’ vision for the new Ralliart”.

The Outlander Ralliart Style and Eclipse Cross Ralliart Style didn’t look too different in comparison to their counterparts, aside from red accents with new white/black badges. They’re most likely previews of Ralliart appearance packages that will become available during or after production. If Ralliart is going to do more than style and focus on aftermarket accessories, the Outlander Wild Adventure Style based on the PHEV was a great example. Outfitted with all-terrain tires, bumper protectors, mud guards, a roof carrier, trailer hitch, and more, this SUV is not only nature-friendly, but it’s made for the outdoors.

Other vehicles that popped up have been popular overseas but have yet to make it to the states, and probably never might. One is a new Mitsubishi Delica and the new generation of the EV minicar in Japan, known as “kei cars”. Able to be used as a commercial vehicle (electric taxi) or a personal vehicle, it’s interesting that Mitsubishi Motors hasn’t used it to expand the North American lineup.2021 was all about the Mitsubishi Outlander. Maybe 2022 will finally give us the new Mitsubishi vehicle we’ve been waiting on for the last two years. You can also check out the Mitsubishi Outlander and Eclipse Cross anytime at Miami Lakes Automall.

Photo Source/Copyright: autoblog.com

Mitsubishi Electric Shares a World Vision at 2022 CES

Friday, January 7th, 2022
miami-lakes-mitsubishi-electric-2022-ces
miami-lakes-mitsubishi-electric-2022-ces

Mitsubishi Motors, as an automaker, has been quiet and loud at the same time over the last two years. We heard the company was working on a new electric vehicle (EV), but we haven’t seen anything about it. The closest news is the Eclipse Cross PHEV to eventually replace the Outlander PHEV. Now that auto shows are starting up again, 2022 starts out with a bang with the Consumer Electronics Show (CES). Although the CES is mostly focused on consumer brands, many automakers show up as well, and now we know why Mitsubishi Motors has been so silent. Sister company Mitsubishi Electric has been pulling all the weight, and the future of Mitsubishi is all about “Life, Industry, Infrastructure, and Mobility”.

It seems the theme for automakers this year at 2022 CES is a huge hark back to the 2020 CES before the COVID-19 pandemic shut everything down. We’re talking about a mobility ecosystem and smart cars from Mitsubishi and just about every other huge automaker or automotive group. A mobile ecosystem is a society where everyone everywhere can get transportation, whether it’s a personal vehicle, a bus or shuttle, and one day, flight. Smart cars are also quickly becoming the new thing, turning vehicles into giant smartphones on wheels.

For the 2022 CES, Mitsubishi Electric broke it down into four categories: Life, Industry, Infrastructure, and Mobility.

Life

Although split into four categories, they all sort of mesh together. For instance, the exhibit on Life talks about a lot of infrastructure changes that will help improve life. This involves features on a personal level for more efficient water heating and air conditioning for personal comfort with a 3D i-See Sensor that maps the room and can create an atmosphere. A Deluxe Wall-Mounted Indoor Unit works in tandem with this system and uses a Hyper-Heating Inverter for also controlling areas for heat and warmth, able to change the temperature of a room depending on the amount of people in a room and other variables. A personal HealthCam that non-invasively monitors the vitals of people in a room was also introduced.

Many operations in public buildings were also shared, such as PureRide Touchless Control, where consumers can hail for a vehicle from within an elevator, assumingly in a hotel. In today’s world, COVID-19 is still around and keeping surfaces clean is a must. The work around for this is a Hygienic Touch Operable Aerial Display, or a holographic surface that reads the spatial relationship of the user and what’s being projected. Lastly, Smart Buildings and Smart Places like the SUSTIE building Mitsubishi Electric built, able to reduce energy costs to less-than-zero.

Industry and Infrastructure

In the Industry category, a lot of this has to do with robotics and artificial intelligence. For instance, eF@ctory, a concept of a completely digitized factory where employees work together with robots and artificial intelligence (AI) to produce higher quality products more efficiently. In addition, supervisors and management can control entire areas with holographic surfaces that oversee factory operations. Another example of robots helping aid commercial businesses, RoboTire is a system that can be implemented into auto services and dealerships, able to precisely and safely replace a tire in 15 minutes. Think about how long it took the last time you needed to replace a tire compared to that.

On a much larger scale, Automation Software Solutions can oversee performance and production of buildings like production plants, or on a more structural level, monitoring the infrastructure of the building, even underground. In many ways, robotics and automated services may become the norm. Whether it’s maintaining the power grid with Power-I and using energy more efficiently in entire cities with Smarter Grid Solutions, or small-time things like Seamless Security, able to scan multiple people at once, making things the hassle of airport security a little easier.

Mobility

Mobility is all over the place, and some of it we’ve already known about, like electrification. Just about every automaker has a hand in making electrified models to fill up their new lineup, but Mitsubishi Electric is also working on new devices that will help bring society into a carbon-neutral world. As we mentioned above, many of the categories blend, and robotics and artificial intelligence also play a part in mobility. Aside from personal mobile devices, robotic companions are being built to offer services to those who may not have mobile options available.

Robots were shown picking up packages, loading trucks, performing shopping for consumers, all automatically. One example showed a mother ordering groceries while picking up a child from daycare. A motorized robot arrives at the daycare at the same time of pickup, with all of the groceries safely stored inside the unit. Another example shows how these same devices can work as guides for patients in hospital or mobile equipment that can move between rooms. Then there’s the simple stuff, like robots delivering food orders to people, whenever, wherever.

Lastly, drivers will find vehicles much more enjoyable with driver assistance software that makes interacting with one’s car much more organic, like talking to a Smart Speaker. Autonomous driving is also still growing, with Level 3 and Level 4 popping up in the commercial industry. Many high-tech features will be popping up in future Mitsubishi vehicles such as lighting and air conditioning systems based on the occupants in the cabin, vital systems sensors, the above mentioned ability to shop and have a robot deliver the items (from the car). Many automakers want to turn vehicles into mobile living spaces, and with the push of a button, some concepts show a vehicle that retracts the dashboard and steering wheel and pushes the seats back to open up the cabin and enjoy a mobile lounge.It’s all incredibly futuristic, but Mitsubishi Electric has always been very ambitious. We look forward to seeing which of these technologies make it into the real world in the next few years, or decade. What do you think? Join the discussion on Miami Lakes Mitsubishi social media.

Photo Source/Copyright: Mitsubishi Electric

Mitsubishi Motors Accolades in 2021

Thursday, December 23rd, 2021
miami-lakes-automall-2022-outlander-thunderstruck
miami-lakes-automall-2022-outlander-thunderstruck

In 2021, Mitsubishi Motors was a little quiet. With a lot of the marketing surrounding the next generation of the Mitsubishi Outlander, such as the Mitsubishi Thunderstruck campaign. With a lot of mystery still surrounding the plug-in hybrid electric vehicle (PHEV) entry into the C/D segment coming from the automaker after the Renault-Nissan-Mitsubishi Alliance discussed the group’s midterm plans in 2020, the focus may be on the Outlander SUV, but this next generation model is a true winner.

In 2022, Mitsubishi Motors North America (MMNA) will officially be celebrating 40 years of sales in the U.S. market, having first started selling on American shores in 1982. As the automaker places more focus and resources on electric vehicle (EV) development, the Mitsubishi Outlander remains the flagship of the automaker and will be receiving a special edition to commemorate the 40 year anniversary. In the coming years, a new flagship vehicle, the Eclipse Cross PHEV will be the new icon of Mitsubishi Motors. As a matter of fact, the Eclipse Cross was one of the first Mitsubishi vehicles to win an award this year, a 2021 AutoPacific Vehicle Satisfaction Award. The Mitsubishi Eclipse won this due to owner satisfaction measured across 36 individual vehicle attributes.

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