Posts Tagged ‘UMV’

Kia and HMG Partner with New Horizons Studio to Produce Real Life Transformers

Thursday, October 1st, 2020
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Kia Motors has been buzzing about ever since the COVID-19 pandemic swept the world and put everyone in a quarantine lockdown for months. Looking into the production of micro electric vehicles, investing in a new 800-volt battery and purpose-built vehicles, introducing the “Hello Kia” smart system, revealing the new 2021 Kia Sonet, in collaboration with SK Innovation for better EV battery services and CODE42.ai for EV mobility and deployment, launching KiaMobility, and doing everything the automaker can to hype up the new Kia K5, Kia has been a really busy automaker this year, and there is no slowing them down. Next on the list is a whole new partnership to introduce a new vehicle segment – Ultimate Mobility Vehicles.

Ultimate Mobility Vehicles, UMVs for short, have spawned from a collaboration between Kia Motors, the Hyundai Motor Group, and New Horizons Studio. Now, work with us here, because the Vice President of New Horizons Studio has also described UMVs as the world’s first transformer-class vehicle. When we say “transformer-class”, we’re not joking. These are vehicles that can transform, like the show, with that jingle – “Transformers, more than meets the eye” – to serve as other machines aside from automobiles. Over in Japan, they have a 60-Foot-Tall Gundam Mech that’s fully functional, able to walk around, kneel, and even make hand-gestures – a transforming car isn’t that far-fetched anymore, and a concept is already in the works for this new vehicle type.

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