Archive for the ‘Kia Dealers in Miami’ Category

Kia and HMG Partner with New Horizons Studio to Produce Real Life Transformers

Thursday, October 1st, 2020
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Kia Motors has been buzzing about ever since the COVID-19 pandemic swept the world and put everyone in a quarantine lockdown for months. Looking into the production of micro electric vehicles, investing in a new 800-volt battery and purpose-built vehicles, introducing the “Hello Kia” smart system, revealing the new 2021 Kia Sonet, in collaboration with SK Innovation for better EV battery services and CODE42.ai for EV mobility and deployment, launching KiaMobility, and doing everything the automaker can to hype up the new Kia K5, Kia has been a really busy automaker this year, and there is no slowing them down. Next on the list is a whole new partnership to introduce a new vehicle segment – Ultimate Mobility Vehicles.

Ultimate Mobility Vehicles, UMVs for short, have spawned from a collaboration between Kia Motors, the Hyundai Motor Group, and New Horizons Studio. Now, work with us here, because the Vice President of New Horizons Studio has also described UMVs as the world’s first transformer-class vehicle. When we say “transformer-class”, we’re not joking. These are vehicles that can transform, like the show, with that jingle – “Transformers, more than meets the eye” – to serve as other machines aside from automobiles. Over in Japan, they have a 60-Foot-Tall Gundam Mech that’s fully functional, able to walk around, kneel, and even make hand-gestures – a transforming car isn’t that far-fetched anymore, and a concept is already in the works for this new vehicle type.

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Kia K5 Performs Never-Before-Seen 360 Stunt

Wednesday, September 23rd, 2020
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Where has the time gone? Earlier this month, Kia Motors was celebrating its K5, a sports car with a new name that hasn’t gotten a whole lot of love over the last few years. The Kia Optima, although a classic, was starting to fade out with the hatchbacks and compact SUVs filling out the Kia Motors lineup. Even the Kia Stinger, a holy trinity of vehicles when it first came out, was usurped by the likes of the Telluride winning the Triple Crown of automotive accolades, and the Stinger is now getting a mid-cycle refresh. Kia Motors decided to also give the Kia Optima a makeover – so much so that it replaced the name with its South Korean, the “K5” and brought with it a whole new generation of style. Running advertisements during two large shows, the K5 is finally getting all the attention it deserves.

Let’s face it, the Super Bowl may not be happening in 2021. With that possibility, automakers can’t pay actors millions of dollars to drive their car for 2 minutes. Instead, they need to find other things on TV that people watch, or at least those of us who still use cable. The spotlight was put on the K5 with their newest ad for the vehicle, “Turning the Lights On”, shown below.

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Four Kia Motors Models Take Gold in Russia

Wednesday, September 16th, 2020
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2020 still has some months to go before it’s finally over. We’re all waiting to see what 2021 will bring, but until then, there is still plenty of time for some good news to come out of this year. During the shutdown with the pandemic, there were still automotive publications collecting data and publishing study findings on some of the best vehicles out there, like the Kia Stinger and Kia Telluride during the 2020 J.D. Power APEAL Study, ranking high for Kia Motors. Well now we got more good news, this time coming from overseas. All the way in Motherland, Russia, the Car of the Year Russia awards named four Kia Motors vehicles as winners – the Kia Picanto, Ceed, Seltos, and Stinger.

“The Kia brand has grown in popularity in Russia for many years, and we are extremely proud to have won four awards in the annual Russian Car of the Year contest as a result…For Kia globally, Russia is one of our most important markets. We have worked hard to be the number one import brand with a 13 percent market share in Russia, and aim to continue our growth in the market in years to come. These four awards are extremely gratifying not only for Kia Motors Russia, but for Kia Motors globally.” – Ho-sung Song, President and CEO of Kia Motors Corporation

It may not sound like a big deal over here in the states. After all, we only know half of those vehicles, so what’s the big deal? Well, for one, the Car of the Year Russia awards is one of if not the most prestigious automotive award ceremony in the country. Going on for 20 years, 2020 had plenty of competition with over 300 models going for gold. Each car was judged by Russian citizens via an online vote over several months. One and a half million votes were counted for 2020 and the results were in for Kia.

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New Ad Campaign Puts the Spotlight on the Kia K5

Wednesday, September 2nd, 2020
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We’re all excited about the new Kia K5, the renamed and new generation of the beloved Kia Optima. Getting a much more sports car-inspired look and new features, the Kia K5 is looking like the older sibling of the Kia Stinger after it received a mid-cycle refresh. Recently, Kia Motors showed off this bad boy with death-defying stunts, a live TV event known as the Triple Threat. Now, to push the envelope a little more, Kia Motors America (KMA) launches a creative broadcast campaign in partnership with network shows including NBCUniversal’s America’s Got Talent and the 72nd Emmy® Awards telecast to show off a new ad for the vehicle, “Turning the Lights On”.

“The Kia K5 is like nothing else in the category and we looked for high-profile partners to create a series of events and creative elements that showcase our most powerful midsize sedan ever…The partnerships with America’s Got Talent and the Emmys are a completely new direction for Kia and help bring live elements to a launch that has been decidedly different from the start.” – Russell Wager, director, marketing operations, Kia Motors America

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Autotrader Names Kia Soul as Perfect Car for Dog Lovers

Wednesday, September 2nd, 2020
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People love dogs, and why wouldn’t they? Man’s best friend, great for hunting and playing fetch, they always know when their owners are feeling down and need their furry friend to cheer them up. That’s why we have a day every year dedicated to dogs, and although it has come and gone (August 26), we can still appreciate them as much as always. Recently, well-known automotive name Autotrader posted a list for the “10 Best Cars for Dog Lovers” and wouldn’t you know that the 2020 Kia Soul was named on the list. This hatchback has always been hip and funky for the youth, and young people are always looking for reasons to travel with their dog, haying to leave them behind. Now, the Kia Soul is the official vehicle to get if looking to take your dog for a ride and get some fresh air.

“The Soul has been a longstanding success because its versatility accommodates many different lifestyles, and this Autotrader accolade reinforces there is a Soul for everyone, including dog owners…Whether you’re riding with your pup around town or packing the whole family up for a weekend road trip, the Soul is perfectly cut out for canines.” – Sean Yoon, President & CEO, Kia Motors America, Kia Motors North America

Just about everyone knows about Autotrader but in case the Coronavirus has you living under a rock, it’s the most recognized third-party car listings brand online. Always collecting and publishing new data on the automotive industry and new and old vehicles, in-market car shoppers can stay informed with Autotrader and get very important insight into the car shopping experience. If Autotrader puts a car on a list, it’s most likely a great choice! The “Best Cars for Dog Lovers” has been going on for seven years now, highlighting vehicles that offer the best features that every dog owner could need, although after-market accessories can always add a little more functionality.

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2021 Kia Sonet Highlights

Tuesday, August 18th, 2020
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We learned about the new 2021 Kia Sonet, another vehicle making a global release from Kia Motors. We’re pretty excited that the South Korean automaker is starting to make this move of sharing more new models with its international markets, especially here in the U.S. Kia Motors is no stranger when it comes to America – this automaker competes with the big boys, and the more cool concepts they bring our way, the better. Following quickly on the heels of two new additions, the 2020 Kia Telluride SUV and 2020 Kia Seltos Compact SUV, the 2021 Kia Sonet joins the family, another compact SUV but the baby of the family. Check out all of the highlights!

Performance

Kia Motors is definitely changing it up with the powertrain when it comes to the Kia Sonet. There are just so many options – three engines, five transmissions, and the Sonet comes with Kia Motors new Smartstream six-speed intelligent manual transmission (iMT). There are two gasoline engines, the versatile Smartstream 1.2-liter four-cylinder and a 1.0 Turbocharged engine with Gasoline Direct Injection. For those looking for a cleaner burn, there’s also a diesel option, the efficient 1.5-liter CRDi diesel engine. Between these three engines, consumers may have the option for a five- or six-speed manual transmission, an intuitive seven-speed DCT, a six-speed automatic, or Kia’s revolutionary new six-speed Smartstream iMT. If that doesn’t sound like enough personalization, the Sonet also offers Multi-Drive and Traction Modes for added convenience, driver-confidence, and safety.

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Kia Motors and Hyundai Use MoceanLab to Benefit the Community

Wednesday, August 5th, 2020
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Does anyone remember MoceanLab (pronounced as it sounds, Motion-Lab)? It’s an experiment of sorts started by Kia Motors, and largely the Hyundai Motor Group, in California, aimed at launching its own fleet of self-driving cars via a car sharing program that will basically give Hyundai its own autonomous ride-hailing network. We last heard about this MoceanLab was in November 2019. After the holidays, COVID-19 started to quickly spread, and the pandemic did a number on a lot of industries, including the automotive industry. Kia Motors was quick to bounce back and get started on the development of new vehicles for a post-pandemic world, including micro EVs and Purpose-Built Vehicles. Becoming part of the solution, Kia Motors has also joined many automakers and organizations in aiding its community in its COVID-19 relief efforts, and Kia Motors continues to push forward by providing eco-friendly transportation to frontline personnel through its mobility service venture – MoceanLab.

“We recognized the critical need for safe and hygienic transportation during the pandemic, and wanted to offer an innovative mobility solution, particularly for frontline workers…We are pleased that MoceanLab’s ‘LA Heroes Fleet’ is contributing to the city’s fight against COVID-19, and we will continue to work closely with the City of Los Angeles to find more opportunities to make a positive impact in the region.” – Kyounglim Yun, Executive Vice President and Head of Open Innovation Strategy Division of Hyundai Motor Group

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Kia Unveils new Nightfall Edition for Telluride SUV

Thursday, July 16th, 2020
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Summer is here and things are just starting to heat up. Yeah, you know it South Florida, and it’s going to be a hot one this year. Things don’t cool down much when the sunsets either, but Kia Motors is planning to bring some chill to the summer this year anyways with the upcoming 2020 Kia Telluride Nightfall Edition. It’s about time the Kia Telluride got its own special edition vehicle, with all of the awards and accolades tied to the name, the Kia Telluride is the largest SUV in the Kia Motors lineup and is known by many.

The most recent success for the 2020 Kia Telluride was being named the 2020 NEMPA Winter SUV of the Year by the New England Motor Press Association (NEMPA) during their annual Winter Vehicle Driving Event. This award is among being named MotorTrend’s SUV of the Year, “North American Utility Vehicle of the Year”, and Car and Driver’s 10 Best, earning the Telluride the “Triple Crown” of Automotive Awards, as well as being named World Car of the Year. Like we said, it’s about time the SUV got a new special edition of its own.

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Kia Motors Begins Production of 2021 Kia Sorento Hybrid

Thursday, July 16th, 2020
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Kia Motors announced the arrival of its next-generation 2021 Kia Sorento SUV earlier this year, and alongside the new Sorento will be a new arrival for the lineup, a Kia Sorento Hybrid. That’s right, the flagship SUV of the automaker is getting a little green gas this time around, with an engine tied to a small battery to feel things out. As always, Kia Motors will take a successful vehicle, add a hybrid version, and if that goes well, a plug-in hybrid is next and then maybe an electric vehicle, the world’s first all-electric SUV? Maybe, Kia Motors is working on new electric vehicle (EV) concepts, after all. It’s all coming together, and the Kia Sorento is next.

Production for the new Kia Sorento Hybrid is already underway, becoming the first of Kia Motors SUV lineup to make the move to a more green version of its predecessor. Alongside the new fourth generation Sorento, both are being manufactured at Kia’s Hwasung production facility. The Kia Sorento Hybrid, like all hybrid cars, have a powertrain made up of the usual combustion engine and a battery pack that makes just enough of a difference to fuel economy and emissions that hybrid vehicles are still a good way to break into alternative fuel when testing the waters and consumer response. The Kia Sorento Hybrid comes with a new ‘Smartstream’ electrified powertrain to lower CO2 emissions without sacrificing performance.

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Will Kia Motors Shift Focus to Sedans?

Wednesday, May 20th, 2020
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Kia Motors is getting back up and running with an optimistic view of the auto market and already working towards new ventures with Kia and HMG producing purpose-built vehicles (PBVs). The most recent and surprising news from the overseas automaker is a declaration of new plans to fill out one of the car segments in its vast lineup of vehicles. Kia Motors may have seen a lot of great success with the Kia Telluride SUV and the Kia Seltos compact SUV, but despite that, sedans are still in the cards. Not surprising, this has sparked quite the internet debate.

We at Miami Lakes Automall Kia can’t throw our hat in the ring, but me personally, I say, “Yes.” Sedans are great. Unless the head of a family or always travelling with a group of people, a four-door five-seater is more than enough, and not many consumers use all that space anyway. Look around the next time you’re on the road and take note of how many people are in these five-to-seven passenger cars and how many of them actually have more than one or two people, driver included.

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