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Kia Motors Debuts “Tough Never Quits” with New “Yards Against Homelessness” Initiative

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Last year, Kia Motors started the “Great Unknowns” Scholarship and advertised this new foundation during the Super Bowl. Aimed to help impoverished youth so that they may go to college and further their education, Kia Motors is continuing their payback to the community in 2020 with their “Yards Against Homelessness” Initiative. Kia Motors will donate $1,000 for every yard gained during the game to charity partners Covenant House, Positive Tomorrows, and StandUp For Kids. With a new motto, “Give it Everything”, Kia Motors is focused on giving back, and is kicking off their new initiative with a heartfelt commercial starring NFL Offensive Rookie Running Back Josh Jacobs of the Las Vegas Raiders.

https://youtu.be/YyMev6_XZ9s

It’s a nice ad. Most people wouldn’t know that a rising star in the field was once homeless. Being a current rookie of the team, not much is known about his history aside from his early years, starting his football career in high school with the Titans and then committing to the University of Alabama to play college football. When it came to the 2019 NFL Draft, Oakland Raiders selected Jacobs in the first round. What a way to land on your feet!

The new commercial, “Tough Never Quits”, stars Josh Jacobs driving the upcoming Kia Seltos, available for the 2021 model year here in the states. Jacobs is driving around his home state of Oklahoma, reflecting on his past and the tough times he’s left behind – homelessness as a young boy. While driving, Jacobs sees another boy running, and in his mind, this boy becomes his younger self. He thinks back, as we all do from time-to-time, and asks, “Sometimes I wonder what I would tell my younger self if I ever saw him?”

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Pictures of New 2021 Kia Sorento Leaked

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Kia Motors has done well to keep the new 2021 Kia Sorento tightly under wraps. A prototype of the new SUV was caught on camera by the paparazzi of the automobile industry and lucky passerby on the street, but with heavy camouflage, it was hard to get a good look at the 2021 Kia Sorento prototype. Based on these spy shots, some artists took a jab at building a 3D render of the new Kia Sorento, but nothing was certain. Well now we know for sure what the new SUV looks like, and we like what we see. Thanks to some car photos leaked and circling the internet (mainly found on Instagram/onecar.1, we have a clear look at the front and rear fascia of the 2021 Kia Sorento, and some images of the interior have also been released overseas.

The new 2021 Kia Sorento is said to make its official debut some time in mid-February 2020 in Korea. If this is so, then there’s a very good chance that the Kia Sorento will make its European premiere at the Geneva International Motor Show in March 2020. Whenever Kia Motors releases a model on a global scale, a North American model is quick to follow, and we’re sure we’ll learn the U.S. specs soon after the debut of the European model.

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Kia Telluride May Get a New Off-Road Trim Level

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Just last week we were discussing how the 2020 Kia Telluride has won the “Triple Crown” of prestigious Automotive Awards. It’s not often that an automobile wins the kind of honor to heralded by MotorTrend, Car and Driver, and the North American Car, Utility and Truck of the Year Awards. Yet, the 2020 Kia Telluride was named the 2020 North American Utility Vehicle of the Year from North American Car of the Year (NACTOY); MotorTrend SUV of the Year; and landed on a Car and Driver 10 Best list. With all that already under its belt, we wonder if the large SUV can get any better…and it can! Coming soon to the auto market is a new trim level that makes the Kia Telluride even more luxurious than previously thought possible.

Yeah, it sounds too good to be true. The 2020 Kia Telluride already has great amenities – the high-end trim level offers features many consumers won’t find available on competitor SUVs, like second-row ventilated seats, and those SUVs cost twice as much as the Telluride. Is it really possible to get even better while still keeping the Telluride an affordable option? According to an internet rumor from AutoSpies, there could already be something in development. You know what they say about internet rumors.

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Kia Motors Announces “Yards Against Homelessness” Initiative

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For the last few years, Kia Motors has been finding more and more ways to connect with the youth and the younger generation. The automaker’s hatchback, the Kia Soul, was a step in the right direction, followed by the Kia Stinger sports car. As the Kia Motors style and lineup continues to change with the likes of the 2020 Kia Telluride and the 2021 Kia Seltos, Kia Motors needs to continue to connect with the demographic that is starting to dominate the auto market. Last year, Kia Motors used its fame and finances to put together the “Great Unknowns” Scholarship and advertised it during the 2019 Super Bowl. This year, the automaker is running a new campaign to fight homeless youth in America.

Homelessness in America is a growing problem in many states. Depending on the area and the city, some have more of a homeless populace than others, but either way, there’s a clear problem. In 2019 alone, more than 4.2 million young people were reported to be experiencing homelessness in the U.S. Charities and foundations have been founded and organized, but they could always use more help. Kia Motors is continuing to give back to the youth in the community by offering financial aid to such charities.

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Kia Motors Launches Plan S Strategy

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Kia Motors “Plan S” is going to be something else. Announced in January 2020, the mid- to long-term strategy has one solid goal: establish a leadership position in the future automotive industry, encompassing electrification and mobility services, connectivity, and autonomy. There are already several objectives in place, and the automaker will be quickly shifting from a business system focused on internal combustion engine vehicles toward one centered on electric vehicles and customized mobility solutions. We’ve already seen glimpses of this with the Kia Futuron concept, their first all-electric vehicle that was preceded by an internal gas combustion model, and their upcoming customization app for Kia EV models.

Here’s the outline:

  •       Offer 11 EVs by 2025 and obtain 6.6% global EV market share
  •       Launch a dedicated EV model in 2021
  •       Make 25% of all sales from eco-friendly vehicles by the end of 2025
  •       Sell 500,000 EVs worldwide and 1 million eco-friendly vehicles by 2026
  •       Develop mobility products and services

And much more.

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2020 Kia Telluride Wins the “Triple Crown” of Automotive Awards

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By the end of 2019, we couldn’t get enough of the 2020 Kia Telluride, Kia Motors’ largest SUV in the total lineup. It seemed like every week the Kia Telluride was winning another award, and some were highly coveted. It takes a lot for a vehicle to end up on the “Best of” vehicle lists. Reviewers and automotive publications around the world all have their say, so when it comes to big names like MotorTrend and Car and Driver, we know that the vehicle is making a statement. That’s especially so when capturing one of the awards from the North American Car, Utility and Truck of the Year Awards. The 2020 Kia Telluride made it on all three lists and won its awards. They call this feat the “Triple Crown” of Prestigious Automotive Awards.

Yes, the 2020 Kia Telluride is the first sport-utility vehicle (SUV) to win the “Triple Crown” of the automotive industry’s most prestigious awards – the 2020 North American Utility Vehicle of the Year from North American Car of the Year (NACTOY); MotorTrend SUV of the Year; and landing on a Car and Driver 10 Best list. Capturing the three most illustrious awards in the automotive industry in the same year as its release is unheard of, but the Telluride was popular from day one. When the Kia Telluride was announced as a NACTOY finalist in December, we didn’t want to get our hopes up, but once again it smashes the competition.

MotorTrend heralded the 2020 Kia Telluride for its undeniable success, spearheading Kia Motors sales in March 2019 when it was first released, and selling more than 45,000 units by the end of the year. A judging panel evaluated vehicles on six key criteria – safety, efficiency, value, advancement in design, engineering excellence and performance of the intended function. The Kia Telluride won them all with its sharp style, a great starting price ($31,690 plus destination fee), and an assortment of advanced automatic safety features that come standard.

Landing on the Car and Driver 10 Best Trucks and SUVs list is no easy feat. After getting a good look at the Kia Telluride, its design, equipment, performance, and road manners, Car and Driver put it up against the rest of the competition. Winning vehicles were judged on their value, driving dynamics, and mission fulfillment. If the mission was to crush the competition, then the 2020 Kia Telluride nailed it.

Finally, the 2020 North American Utility Vehicle of the Year award. Just as much as an honor as any other, the NACTOY award is pretty high up there. Winning an award for 2020 is a first-time honor for the Kia brand but is one drop in the bucket of the amount of awards has received from major consumer and enthusiast publications since the three-row SUV appeared in dealerships. Still, after months of deliberation, test drives, comparisons, and other evaluations the Telluride was victorious over a selection of 12 semi-finalists and three finalists in the utility vehicle category. Offering the smooth ride and the rich interior of a luxury vehicle without the luxury price, it’s no wonder nearly 60,000 Tellurides have been sold-to-date (January 15, 2020), and dealerships can’t keep with the increasing demand.

“We are immensely proud of Telluride capturing North American Utility of the Year…It solidifies years of effort on behalf of every Kia employee to build vehicles consumers desire and industry experts value. Winning the North American Utility Vehicle of the Year is an honor that marks Kia’s arrival in the top tier of the world’s automotive manufacturers.” – Sean Yoon, CEO of Kia Motors North America

What are you waiting for? Supplies are limited. Contact us at Miami Lakes Automall Kia for a test drive about the 2020 Kia Telluride today.

Photo Source/Copyright: Kia.com
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Highlights of the New Kia Optima-K5

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The new 2021 Kia Optima, or should we say the new K5(?) has finally debuted, introducing all of the amazing specs for the new fastback sedan. New engine choices, new technology, and a new design, the K5/Kia Optima is looking pretty amazing. Set to go on sale in global markets during the first half of 2020, we won’t have to wait for the 2021 model year to get behind the wheel of the new Optima/K5. We recently discussed the possibility that the Kia Optima may switch to the name “K5”, its overseas moniker. We don’t think it’s a good idea, mainly to avoid confusion and possible distrust, but Kia Motors may do away with the Optima name. We’re just keeping it real whether you want to call it the new Kia Optima or Kia K5.

“With a fastback design, the new K5 is one of the sportiest cars that we have ever created; with its comprehensive range of cutting-edge technologies, revised engines and transmissions, and a luxurious new interior, it’s also one of the most advanced…The K5 won’t just play a central role in strengthening Kia’s presence in the global sedan segment. Almost a decade on from its game-changing predecessor, it also represents the latest milestone in Kia’s transformation into a creator of desirable, world-class cars.” – Thomas Schemera, Head of Product Division at Kia Motors Corporation

Performance

Even powertrains are getting smarter in Kia Motors vehicles. Called “Smartstream” powertrains, a new new ‘Smartstream’ 177hp 1.6-liter T-GDi engine – that’s a turbocharged gasoline direct injection engine system – and paired with Kia’s new Continuously Variable Valve Duration (CVVD) technology, the engine valves are regulated based on driving conditions instead of a fixed duration. This will ultimately boost performance and fuel efficiency. A high-performance 286hp 2.5-liter T-GDi turbocharged gasoline engine can be found in the Kia Optima/K5 GT, able to accelerate from 0-to-100 kph in around 6.6 seconds.

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HMG, Kia Motors, and Uber Debut Air Taxi at CES 2020

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Wow, the 2020 Consumer Electronics Show is underway and automakers are blowing us away with some of the amazing technology they’re presenting. Although the Consumer Electronics Show (CES) is more so focused on personal electronic devices, it’s also an exhibition of technology, and what better way for automakers to share new technologies and integration by joining CES 2020? The Hyundai Motor Group and Kia Motors are definitely sharing the biggest surprise. The two have just joined Uber in their mission to design and produce air taxis.

Tell us if you heard this joke. Uber riders may one day become airborne. If that’s true, they’ll call it a Hyun-day. Get it? Hyun-day – Hyundai? You get it.

The Hyundai Motor Group is the first automobile group to join Uber in designing and producing air taxis that the everyday consumer can hail, just like people do every day with Uber and Lyft already. Except instead of driving through busy streets and dealing with traffic, we have lift off. Unlike regular airplanes that need a runway to gain speed and take flight, these air taxis will be electric, able to rise into the air from a standstill, powered by several propellers. The two will be creating a new network of personal transportation that no longer relies on the schedule of airlines or finding a licensed pilot.

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Kia Optima May Get a Name Change – Say What?

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After getting a good look at the new 2021 Kia Optima and some of the tech options that will be available in the new Optima, word is it might be time for a change to the name. The new Kia Optima definitely doesn’t look like it did in previous model years, and nearly everyone online seems to be referring to it as the K5, the name given to the Optima in its homeland. The automaker has already changed their signature tiger-nose grille into a tiger face front fascia – perhaps a few vehicles are due for a new title. Such conspiracies have been piqued by the automaker filing patents for a new logo in Korea, and the Optima may just adopt the Korean market’s K5 moniker on a global scale.

Hmm…not sure how we feel about this one. Although this could help clear up some of the confusion of what the model is called in terms of international sales, the Optima is known very well in America. In fact, the Kia Optima sedan is among the brand’s best-selling models in the United States. American consumers know the Kia Optima name, we’ve known it for years. It’s a real word, the plural form of “optimum”, meaning the best or most favorable. It’s not a jumble of letters and numbers.

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