Stellantis

New Jeep Marketing Campaign Speaks to Every Car Enthusiast

Stellantis

“The ‘Made for What You’re Made Of’ campaign is rooted in the ‘go anywhere, do anything’ spirit of the Jeep brand and its vehicle owners, fans and followers. As the Grand Cherokee has evolved over the years, so has our owners’ ability to seek out more fulfilling experiences, and the Jeep brand’s goal is to give them a vehicle that allows them to explore the world they live in and to enjoy life to its fullest.”

 – Stellantis North America, Senior Vice President, Marissa Hunter 

These sentiments from Senior Vice President of Stellantis North America, Marissa Hunter, come off the heels of Jeep’s new marketing campaign. The new campaign is “Made for What You’re Made of,” and the 30-second clip features the Grand Cherokee, Grand Cherokee L, and Grand Cherokee 4Xe. To view “Made for What You’re Made of,” click here or access the clip through Jeep’s social media channels which include Instagram, Twitter, Facebook, and YouTube. The marketing campaign is also available on television and seen throughout the NCAA’s March Madness. 

“With the recent launch of the new Grand Cherokee and Grand Cherokee L, and the Grand Cherokee 4xe this spring, consumers will have more options than ever before when deciding which of these 4x4s best fits their outdoor pursuits. The Grand Cherokee was built to help provide our owners with one-of-a-kind experiences by taking them to faraway places to seek out their next adventure. There is no other automotive brand that enables that sense of freedom and adventure and that elicits such fierce loyalty and camaraderie among its owners and enthusiasts like Jeep does.”

– Jeep Brand North America, Senior Vice President, Jim Morrison 

Jeep’s thirty-second clip features a Paralympian runner, base jumper, and ice diver. Filming for “Made for What You’re Made of” took place in Colorado and Utah. The new Jeep campaign speaks to the heart of every nature enthusiast, athlete, adrenaline feen, and many more. “Made for What You’re Made of” starts with a determined narrator projecting, “To find out what one is made of, ditch the personality tests and social media quizzes and head into the big, wide, beautiful world.” The new marketing campaign propels 4×4 enthusiasts beyond social metrics and into a fascinating world that’s depleting and worth so much more than any camera can capture. Jeep proves the Grand Cherokee, Grand Cherokee L, and Grand Cherokee 4Xe are all vehicles designed for everyone, but which one appeals to your purpose? 

Come Test Drive Your Jeep Grand Cherokee at Miami Lakes Automall! 

For over 30 years, Miami Lakes Automall has served South Florida with all buying, trading, leasing resolutions.  

Our new vehicle inventory or certified pre-owned vehicles speaks to the volume Miami Lakes Automall holds to fit your needs. Yet if you already have a beautiful baby in need of some fine-tuning, you’ve come to the right place. 

Here at Miami Lakes Automall, our service experts are warmer than a fresh cup of coffee. So don’t hesitate to chat with our friendly service members available to you whenever you need them. 

We’ve been here since 1982, so please stop by today. Your Jeep Grand Cherokee is ready to Go Anywhere and Do Anything. 

Jeep

It’s Time to Order Your 2022 Jeep Renegade (RED) Special Edition

Jeep

The color of love just became a lot stronger; in a fighting effort for compassion. Jeep is one of many automakers apart of a multi-brand partnership with its parent company Stellantis and the (RED) campaign. The Stellantis and (RED) collaboration cultivated a movement inspired to support the essential work of the Global Fund.   

In Jeep’s contribution toward the fight against global health emergencies, the automaker released the new Jeep Renegade (RED) special edition. The 2022 Jeep Renegade is synonymous with the best off-road capability in its segment. Now the Renegade has a fearless appearance to match its daring personality. 

“The Jeep brand is uniting with (RED) and several Stellantis brands to help fund life-saving health programs around the world. A percentage from the sales of every Jeep Renegade (RED) and Jeep Compass (RED) special editions will help support the critical work of the Global Fund and the fight against pandemics.” 

-Jim Morrison, Senior Vice President of Jeep Brand North America

The Jeep Renegade (RED) Special Edition’s base is the critically acclaimed Latitude trim. The special edition Renegade holds a US manufacturer’s suggested retail price (MSRP) of $29,590* (excluding taxes and destination fees). In addition, the Renegade (RED) features Colorado Red mirror caps, body-color painted roof, black roof rails, 19-inch Granite Crystal aluminum wheels that hold a special (RED) badge. 

The special edition Renegade’s interior includes black cloth bucket seats with Sky Gray stitching. Trailhawk Ruby Red speakers with vent bezels, leather-wrapped steering wheel, console and shifter, and the standard 8.4-inch touchscreen display with GPS navigation (the most extensive navigation system in its segment) and UConnect 4. 

The 4×4 2022 Jeep Renegade (RED) special edition includes the standard 1.3-liter turbocharged 4-cylinder engine paired to a segment-first nine-speed automatic transmission. Then there’s Jeep Active Drive full-time automated system that provides a smooth operation either in or out of the four-wheel-drive without driver assistance, no matter the speed. The disconnecting rear axle and Power Transfer Unit (PTU) also heightens the Jeep Renegade’s fuel economy. 

Every Renegade model comes equipped with 70 standard and optional safety and security features. Features such as full-speed forward collision warning with active braking, active lane management system, and blind-spot monitoring maintain safety on some of the darkest nights. 

Aside from the Jeep Renegade (RED) special edition, the subcompact Jeep’s other exterior colors include Alpine, Black, Sting Gray, and Colorado Red. 

Come Test Drive Your Jeep Renegade at Miami Lakes Automall! 

For over 30 years, Miami Lakes Automall has served South Florida with all buying, trading, leasing resolutions.  

Our new vehicle inventory or certified pre-owned vehicles speaks to the volume Miami Lakes Automall holds to fit your needs. Yet if you already have a beautiful baby in need of some fine-tuning, you’ve come to the right place. 

Here at Miami Lakes Automall, our service experts are warmer than a fresh cup of coffee. So don’t hesitate to chat with our friendly service members available to you whenever you need them. 

We’ve been here since 1982, so please stop by today. Your Jeep Renegade is ready to Go Anywhere and Do Anything. 

Jeep

The 2022 Grand Wagoneer Christened the Luxury Utility Vehicle of the Year

Jeep

Someone call DJ Khaled and let him know that Jeep owns the rights to Another One! The exquisitely designed 2022 Grand Wagoneer is named the Luxury Utility Vehicle of the Year by AutoGuide.com. The Luxury Utility Vehicle of the Year is one of many in a library full of accolades for the legend who sustains unbeatable 4×4 capabilities. 

“Our judges gave the Grand Wagoneer high marks across the board, more consistently than any other finalist. The Grand Wagoneer is all-American luxury writ large, with acres of smooth Palermo leather covering nearly every surface. Those that aren’t are either tasteful chrome or gorgeous open-pore wood. If your tastes lean more techy, Jeep® will fit up to seven high-definition screens inside the Grand Wagoneer. A 23-speaker McIntosh sound system offers up studio-level audio quality. Uconnect 5 remains one of the best touchscreen interfaces on the market, crisp and clean and brimming with customization options. The reborn GW isn’t just about creature comforts, either. An available night vision display keeps you and yours safe on pitch-black back roads.

 -Managing Editor for AutoGuide.Com, Mike Schlee 

The Grand Wagoneer’s return provides a more romantic side to Jeep’s more rugged appeal. The luxurious interior is just one of many factors that attract Jeep enthusiasts to the Grand Wagoneer. For instance, under the hood rumbles a 6.4-liter V8 generating 470 horsepower. The engine’s paired with the Quadra-Drive II 4WD system and the Quadra-Lift air suspension. 

There are three available 4×4 systems to create some luxurious off-roading. The 4×4 systems instill legendary capability. Its body-on-frame structure facilitates the class’s best towing capabilities with up to 10,000 lbs.   

The Grand Wagoneer is the catalyst of premium SUVs. The premium Jeep SUV is a home away from home, a modern American appeal intertwined with intricately crafted finishes and innovative technology.     

“The Grand Wagoneer is such a pleasant space to spend time. It’s all too easy to imagine driving across the continent in it, with only the hushed woofle of the V-8 up ahead. Erase all doubts: Jeep can build a true large luxury SUV to take on the world’s very best.”

 -Editor for AutoGuide.Com, Kyle Patrick 

“Expert validations, such as this Luxury Utility Vehicle of the Year award from AutoGuide.com, are further proof of Grand Wagoneer’s world-class character. Since its rebirth one year ago, Wagoneer has attracted new customers, thanks to its suite of unmatched refinements, technology, comfort and safety executed at the highest levels.” 

-Vice President & Head of Jeep Brand North America 

Test Drive Your Plush 4×4 at Miami Lakes Automall! 

For over 30 years, Miami Lakes Automall has served South Florida with all buying, trading, leasing resolutions.  

Our new vehicle inventory or certified pre-owned vehicles speaks to the volume Miami Lakes Automall holds to fit your needs. Yet if you already have a beautiful baby in need of some fine-tuning, you’ve come to the right place. 

Here at Miami Lakes Automall, our service experts are warmer than a fresh cup of coffee. So don’t hesitate to chat with our friendly service members available to you whenever you need them. 

We’ve been here since 1982, so please stop by today. Your 2022 Jeep Wagoneer is ready to Go Anywhere and Do Anything. 

Stellantis

A Goody Bag Full of Jeep Concepts for the 56th Annual Easter Jeep Safari

Stellantis

It’s that time of year again where Jeep vehicles come together and collectively drop jaws. Jeep is on its way to Moab, Utah, for its 56th annual Easter Jeep Safari (April 9th-17th, 2022). Hundreds of thousands of Jeep devotees will come together for the world’s largest off-road convention. The Jeep Safari’s host is the Moab’s Red Rock 4-Wheelers club. 

Of course, Jeep never disappoints but the automaker and Jeep Performance Parts (JPP) is hard at work. The automaker and JPP work vigorously to create several memorable Jeep concept vehicles that turn an excellent off-roader into a phenomenal off-roader. The only obstacle in the way of a successful Safari is its renowned 4×4 capability

Sneak previews of the Easter Jeep Safari lineup reveal the fire lineup headed to Utah. The Jeep and JPP sketches revealed a peek at two new concept vehicles. One of the concept vehicles included an electrified Jeep 4xe SUV. The 4xe SUV is on the minds and hearts of many Jeep enthusiasts, and it’s easy to see why since the SUV clobbers the most rugged terrains. Furthermore, the new 4xe gives Jeep another leg to stand on as the automaker builds on the vision of Zero Emission Freedom. 

The History of the Easter Jeep Safari 

The Moab Chamber of Commerce coordinated the first Jeep convention in 1967. The idea behind the gathering was to attract more visitors to the Moab area. Chamber leaders actively led the tour, and participants hiked through the Behind the Rocks Trail, the only trail available at the time. The first event was free, and participants received free ice cream delivered by airplanes. 

By 1982, the convention grew, and so did the rules and regulations. In addition, the event required new permits and documentation, so Moab passed the responsibilities to Red Rock 4 Wheelers. As a result, Red Rock successfully expanded beyond the Behind the Rocks Trail and extended the meeting days. 

Since Red Rock 4 Wheelers took over, the event caters to 1,000 people worldwide. What was once a one-day event is now an eleven-day event with over 125 trail options and 2000 vehicles. Even though the Easter Jeep Safari has evolved tremendously since 1967, Jeep enthusiasts rally together for “Big Saturday.” On “Big Saturday,” the vehicles line up on Main Street to pay homage to the Moab Chamber of Commerce. 

Come Test Drive Your Legendary 4×4 at Miami Lakes Automall! 

For over 30 years, Miami Lakes Automall has served South Florida with all buying, trading, leasing resolutions.  

Our new vehicle inventory or certified pre-owned vehicles speaks to the volume Miami Lakes Automall holds to fit your needs. Yet if you already have a beautiful baby in need of some fine-tuning, you’ve come to the right place. 

Here at Miami Lakes Automall, our service experts are warmer than a fresh cup of coffee. So don’t hesitate to chat with our friendly service members available to you whenever you need them. 

We’ve been here since 1982, so please stop by today. Your 2022 Jeep Wrangler is ready to Go Anywhere and Do Anything.