UK Helps Preserve Epping Forest with the Mitsubishi Outlander PHEV

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It’s pretty interesting how in recent years, the people of South Florida have been slowly becoming more and more aware of the natural agriculture that once was, and many Universities and colleges are starting to teach classes that educate students on the history of Florida. It’s amazing to think all of South Florida was once just everglades. What happened? Just like Floridians are looking for ways to preserve what agriculture is left, the UK is doing the same. Recently, the City of London Corporation made a deal with Mitsubishi Motors to utilize three Mitsubishi Outlander PHEV units as part of their goal to eventually have an electrified fleet for preserving and maintaining Epping Forest, a treasure of woodlands in London.

In the spirit of preserving agriculture, the City of London Corporation set a goal of being the first UK authority to have a fully zero-emission fleet. Although a plug-in hybrid electric vehicle isn’t a zero CO2 emission vehicle when driven on average, the beauty of a plug-in hybrid electric vehicle, or PHEV, is that most PHEVs offer consumers the ability to only drive on electric power provided by the larger lithium-ion battery. When driving on electric power alone, a consumer can get an all-electric range of up to 28 miles with the Mitsubishi Outlander PHEV.

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Mitsubishi Expands Disaster Recovery Program Overseas

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With all the storms that hit South Florida, and especially crazy hurricanes like Dorian that left everyone in an anxious fit, one would think there would be some sort of disaster transportation unit to help. Yes, there are many organizations out there like the Red Cross and FEMA, but they can only do so much to help. Why isn’t the government stepping up? Why aren’t local businesses doing their part? Maybe it’s just the way it is, but our neighbors in the east are changing things – Mitsubishi Motors especially. Signing their second agreement with Shizuoka Prefecture and four affiliated dealers in the prefecture, Mitsubishi Motors Corp (MMC) and the aforementioned parties have agreed to provide services and units during disasters and disaster recovery. They do this through the use of their Mitsubishi Outlander PHEV, plug-in hybrid electric vehicle, and Dendo Drive House technology.

Does anyone remember the Dendo Drive House presentation by Mitsubishi during the 2019 International Geneva Motor Show? That was something else. Mitsubishi took their neutral-energy project with ENGIE and Hitachi Europe and downsized it into the size of a house. ENGIE, a Building Energy Management System (BEMS) outfitted with solar panels that collect and store energy in the building’s electric grid for use throughout the day was one part of the equation. When the building runs out of power, either due to longer winter nights or an emergency situation, through the use of a bi-directional vehicle-to-everything V2X charger from Hitachi, ENGIE is able to stay powered. This is because ENGIE is also able to collect and store excess energy converted through the V2X charger to charge up the Outlander PHEV and then take that energy back when necessary.

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Mitsubishi Motors NA Kicks Off Small Batch Test Drive Program

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Mitsubishi Motors of North America has been working a new marketing strategy as of late known as the “Small Batch” marketing effort. According to Kimberley Gardiner, Vice President and CMO of Mitsubishi Motors North America, this marketing effort has been designed to show off some of the best products Mitsubishi has to offer the consumer market. Now, Mitsubishi Motors NA will be expanding that marketing effort with a new direct-to-consumer test-drive pilot program powered by BirdDog. It’s called the Small Batch Drive Experience, and places a large focus on the Mitsubishi Eclipse Cross, Mitsubishi Outlander PHEV, and Mitsubishi Outlander Sport.

In three major cities, New York, San Francisco, and Los Angeles, Mitsubishi Motors will be hosting the Small Batch Drive Experience where potential consumers have the chance to test drive either the Mitsubishi Eclipse Cross, Outlander PHEV, or Outlander Sport for up to 15 minutes. During this time, technology designed by BirdDog will activate what is being called a “pop-up ride and drive” mode. The first-of-its-kind, this test-driving experience will also be a tour that combines the power of engaged marketing with advanced targeting technology.

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Mitsubishi Opens New Low-Price EV Charging Plan in Japan

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Earlier this year, 2019, Mitsubishi Motors hit a large milestone for alternative fuel vehicles everywhere. Back in April, Mitsubishi took the plug-in hybrid market by storm after selling 200,000 Mitsubishi Outlander PHEV units worldwide. Sold in more than 50 countries around the world, the plug-in SUV is becoming more popular with time, but the new concept from Mitsubishi, the Engelberg Tourer, seems to be another contender for taking over the plug-in hybrid market. Whichever direction Mitsubishi Motors decides to take the company in, the automaker continues to succeed in the alternative fuel market with its newest program. In partnership with MC Retail Energy Co., Ltd. (MCRE), MMC-affiliated dealers in Japan will start offering consumers a low-price electric car charging plan, starting October 1, 2019.

Yes, it’s only in Japan for now. Depending on how well things go, the program could always make its way over here. Mitsubishi brought the Outlander PHEV to the states back in 2017 and so far it’s here to stay. If the automaker wants to continue its success in the alternative fuel market on a global scale, then expanding programs like this charging plan is the next step. It does make sense to not go global with it just yet, for two reasons. For one, a lot of plug-in hybrid and electric vehicle sales for Mitsubishi come from Europe in Japan, so setting up a special program here probably wouldn’t be much of a payoff.

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Mitsubishi Started with Sports Cars – Where Are They Now

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Mitsubishi Motors is well on its way to making more alternative fuel vehicles, like the Engelberg Tourer concept shown at the 2019 Geneva International Motor Show, along with interesting technology. Mitsubishi Electric, another part of Mitsubishi Corp, demonstrated a lot of neat self-driving technology at the 2019 Consumer Electronics Show, and Mitsubishi recently made a deal with The Mobility House to help bring their Dendo Drive House to life. Even with all of this cool stuff though, a lot of racing car enthusiasts are wondering if Mitsubishi Motors will ever go back to their roots of rally cars. Here’s a blast from the past.

Mitsubishi 3000GT VR-4

Oh if there was a greatest sports car of all time, it would be the 3000GT (pictured above), also known as the Japanese GTO in its home country. This was powered by a twin-turbo 300 horsepower engine, came with an all-wheel drivetrain, and sweet active aerodynamics that helped it rev up from 0-60 mph in 5.4 seconds. Back then, it was faster than the Honda NSX and half the price. Not only this, but at one point, the 3000GT was rebadged and sold as the Dodge Stealth! Who knew?

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Mitsubishi July Sales Remind Us Hatchbacks Are Alive

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There’s been an interesting development with the sales of Mitsubishi Motors North America (MMNA) as of late. Although the flagships of the automaker are the Mitsubishi Outlander SUV and Mitsubishi Outlander Sport, their recent sales say otherwise. We’re halfway into 2019 and automakers are releasing their second-quarter sales. When we take a look at Mitsubishi Motors sales in the North American market, crossovers and hatchbacks surprisingly reign supreme. Let’s take a look at the changes coming to Mitsubishi Motors.

When the Mitsubishi Outlander PHEV first came to America, it really turned some heads. Sales for the Outlander PHEV were so good, that the automaker hit a large milestone, and sold 200,000 Mitsubishi Outlander PHEV units earlier this year (April 2019). With the Outlander plug-in hybrid doing so well, one would think that this just means Mitsubishi Motors needs to focus on its alternative fuel vehicles.

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Mitsubishi Eclipse Cross earns IIHS Top Safety Pick

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Every year, Mitsubishi Motors surprises the auto market with a new concept a new technological advancement, but as time goes on, it takes some time for their successes to truly shine. Take the Mitsubishi Eclipse Cross for instance – great example. The 2019 Mitsubishi Eclipse Cross has a lot to love, like new technology features by Mitsubishi Motors, and although at first it met some resistance, the new crossover broke its way into the auto market. Now that the crossover is going onto its third year in 2020, take a look at what makes it a winning vehicle with the 2019 Mitsubishi Eclipse Cross, recently named a Top Safety Pick by the Insurance Institute for Highway Safety.

“We’re focused on engineering safety, quality and reliability into every vehicle we build, which is reflected in the IIHSTOP SAFETY PICK recognition for the Eclipse Cross…Eclipse Cross continues to impress customers with its distinctive and rugged design, advanced connectivity features and available active safety equipment that current drivers desire in the popular compact SUV segment.” – said Mark Chaffin, chief operating officer, MMNA.

Those words hold true when it comes to an award from the Insurance Institute for Highway Safety, or IIHS. This non-profit group was set up by several large insurance companies to determine the safest vehicles on the road, and the IIHS been rating vehicles of nearly every make and model since. The IIHS runs several kinds of tests when determining a vehicle’s safety, or as the organization calls it, “crashworthiness”. First, there are five major tests: small overlap front, moderate overlap front, side, roof strength, and head restraints.

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The 2020 Mitsubishi Outlander PHEV Gets Upgrades

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The Mitsubishi Outlander PHEV spent a long time overseas, but then this plug-in hybrid came to America and the Mitsubishi Outlander PHEV started getting a lot more attention. Powered by a 2.0-liter gasoline engine and two high-performance electric motors, it was different for an SUV, but with a full tank of gas and a fully charged 12 kWh battery, it was able to drive over 500 miles. Recently, Mitsubishi Motors and Mitsubishi Electric have debuted all kinds of interesting technology over recent years, like the cool tech at the 2019 Consumer Electronics Show by Mitsubishi Electric. Mitsubishi Motors also showed off a new concept at the 2019 Geneva International Motor Show, the Mitsubishi Engelberg Tourer, as well as an eco-friendly house, the Dendo Drive House. With all these new concepts and gizmos, how can the Mitsubishi Outlander PHEV continue to stand out?

Already an award-winning vehicle, Mitsubishi has taken plug-in hybrids by storm with the amazing sales of the Mitsubishi Outlander PHEV. Hoping to bring the automaker more recognition as a new leading auto brand in plug-in hybrid technology, along with the Renault-Nissan Alliance and Alliance Ventures, the 2020 Mitsubishi Outlander PHEV is getting some upgrades. Most of these additions consumers will find on the high-end trims in the lineup, such as the SEL and GT trims. For example, the Mitsubishi Outlander PHEV SEL trim is now equipped with Forward Collision Mitigation, Automatic High Beams, and Lane Departure Warning on the 2020 model.

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Why the US Wants the 2019 Mitsubishi Triton

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When it comes to pickup trucks, the brand name consumers don’t often think about is Mitsubishi Motors. Many may be surprised to know that Mitsubishi Motors is actually competing pretty well in the pickup truck segment. It’s with the success of their newest truck release, the 2019 Mitsubishi Triton, also known as the L200 in other markets. The name should sound familiar, because the Mitsubishi L200 did make it to the states at one point. For now, however, the Triton will only be overseas. It’s a shame with how well the truck handles going off-road, a current popular theme with midsize trucks in the states.

A Truck that Can Handle More than Dirt

Currently, in its fifth generation, the 2019 Mitsubishi Triton got an upgrade in looks. Mitsubishi Motors has been working on changing the look of their “Dynamic Shield” to make their lineup stand out more on the road. However, the real impressive bit of this new truck is when it’s going off-road.

Mitsubishi added a sweet “Super Select II 4WD System” and an “Easy-Select 4WD” to the 2019 Mitsubishi Triton, packing it with multiple different driving modes depending on the conditions and the terrain.  Both systems offer the consumer settings to handle with gravel, mud/snow, and sand in 4WD-high and -low mode, or rock in 4WD-low mode. Kind of like all Jeep models that come with a dial to switch between driving modes and terrain.

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Mitsubishi Dendo Drive House Meets The Mobility House

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Alliance Ventures has just made yet another great investment and it’s time to do a little recap, because this most recent investment is proof that their Dendo Drive House concept is no joke. Remember the presentation Mitsubishi Motors put on at the 2019 Geneva International Motor Show with the Dendo Drive House (DDH)? It’s an eco-friendly house that Mitsubishi Motors and presumably Mitsubishi Electric are working on to make use of their successful clean-energy project. Well, investing in The Mobility House may just be what Mitsubishi needs to put DDH houses on the map, literally.

Renewable Energy Project

In the spring of 2018, Mitsubishi Motors worked on a renewable energy project with ENGIE and Hitachi Europe, Ltd. ENGIE HQ was known as a Building Energy Management System (BEMS, or a building equipped with solar panels to collect and convert into electrical energy for the building to be used at a later time, like at night, to keep costs down. However, the extra energy collected needed to be stored somewhere other than the building’s grid, otherwise, it would go to waste. With a bi-directional converter from Hitachi and the Mitsubishi Outlander PHEV, excess energy could be stored in the plug-in hybrid, and then even more energy could be stored for long winter nights when there is less sunlight to power the solar panels.

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