Jeep Forges its Green Path Forward

Jeep is on a journey to change its reputation from king of traditional SUVs to “green” electrified vehicles to lure modern buyers and pioneer electrified off-road vehicles amid a sea of competitors. Stellantis, Jeep’s new parent company formed after the merger of Fiat Chrysler and French automaker Groupe PSA, is counting on Jeep to be a large part of its electrification growth. Jeep currently offers three plug-in hybrid electric vehicles outside the U.S., while the all-new Jeep wrangler 4xe is slowly making its way to American dealer lots throughout the spring (2021). These first few models mark the beginning of the automaker’s plans when it comes to electrification, according to Jeep CEO Christian Meunier. [click to continue…]

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The Jeep Wrangler Magneto Takes Center Stage at the 2021 Jeep Easter Safari

The Jeep Easter Safari is back and better than ever in Moab, Utah after the onset of the coronavirus pandemic sidelined the event in 2020. This is great news for Jeepers, not only because this is an event they can attend, but also because it’s the one place where Jeep can deliver a gaggle of Jeep Wrangler and Jeep Gladiator concepts. At this year’s (2021) gathering, the Jeep Wrangler Magneto takes center stage as it paves the brand’s way forward given that it’s the first all-electric concept from the brand. Additionally, the Jeep Magneto also impresses because it has an unconventional manual transmission.  [click to continue…]

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Customization is Key for the Jeep Wrangler

Jeep is easily one of the most beloved and recognized American brands. Since its inception, Jeep has been all about freedom and versatility. While both of those attributes are embedded in Jeep vehicles straight from the factory, the Jeep Wrangler model takes versatility to new heights with its predisposition to customization. Wrangler owners passionately attest that the best part of owning one is the customization process to make it their own. There are many different ways to customize a Wrangler — color schemes, themes, or even designing with the desired performance in mind. Let’s take a look at a few customization options that really make a Jeep Wrangler one’s own.  [click to continue…]

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Jeep Debuts New Jeep Wrangler and Renegade Islander Special Editions

Now that spring is just around the corner, Jeep is gearing up for some fun in the sun with two new Jeep special editions. Initially introduced as a special edition in 1988, the new Jeep Wrangler Islander makes a comeback for the 2021 model year. Jeep also introduced the 2021 Jeep Renegade Islander special edition. Both the Renegade and Wrangler Islander deliver iconic Jeep 4×4 capability with a unique upbeat style, beach-themed accents, and summer-fun features.  [click to continue…]

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Jeep Announces Pricing for the All-new 2021 Jeep Wrangler Rubicon 392

Jeep made quite the splash when the automaker finally delivered for its most ardent fans with the all-new 2021 Jeep Wrangler Rubicon 392, the first V8-powered Wrangler in decades. Accents and features include a 6.4-liter V8 with 470 horsepower and 470 lb-ft. Of torque, a functional hood scoop, a sport steering wheel with shift paddles, leather-covered performance seats, a dual-mode performance exhaust, and a full-time 4×4 system along with a long list of premium standard features. Jeep recently announced pricing for the model and the launch edition of this on- and off-road ready beast starts at $73,500 (plus destination fee). [click to continue…]

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Jeep Launches “The Road Ahead” as the Brand Looks to the Future

The adventure never stops for Jeep as the brand recently launched a new campaign titled “The Road Ahead.” The :84 digital video is a continuation of the brand’s ongoing “The Middle” campaign, both aiming to celebrate 80 years of Jeep while looking forward to the future and all the innovation it entails. Jeep is destined to continue blazing trails for the next 80 years and beyond. “The Road Ahead” features images of historic Jeep vehicles as the voiceover reminds us it’s impossible to know where we are going if we can’t appreciate where we’ve been. Highlighting the brand’s brilliant past, the digital spot focuses on the electric future of Jeep as images of the all-new Jeep 4xe vehicles. 
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Jeep is One Step Closer to Getting a New Parent Company

Fiat Chrysler Automobiles (FCA), the parent company of Jeep, is on the verge of finalizing a gargantuan merger with France’s Peugeot parent company. The finalized merger will create the world’s fourth-largest automaker: Stellantis. Now that PSA shareholders have taken a vote and approved the deal, FCA can consider its decade long search for a partner as coming to a close. Both General Motors and Volkswagen previously rejected FCA’s attempts at a merger. Officials suggest that the merger between the two giants is bound to yield billions of dollars in annual savings as Stellantis begins to pool its resources and accelerate the development of electric cars and electric technology. Electric and autonomous vehicles are expected to revolutionize the auto industry in the coming decade. [click to continue…]

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What We Know About the 2022 Jeep Grand Wagoneer

Jeep made waves a few years ago when the brand announced that it would be reviving its Wagoneer and Grand Wagoneer nameplates in upcoming three-row SUV models. The original Wagoneer, something more akin to a station wagon than an SUV, ceased production in 1991 after 29 years on the market. According to the late-CEO Sergio Marchionne, the Wagoneer and Grand Wagoneer will fill a gap in Jeep’s lineup that’ll directly compete with the likes of the Cadillac Escalade and Lincoln Navigator. Here’s a little of what we know about the upcoming Wagoneer and Grand Wagoneer models. [click to continue…]

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2021 Jeep Wrangler 4xe Joins the Toledo Assembly Line

Fiat Chrysler Automobiles’ (FCA) Toledo Assembly Complex welcomed a new member to its assembly line — the innovative 2021 Jeep Wrangler 4xe, the first plug-in hybrid of its kind. For the first time ever in the history of the iconic Wrangler model buyers will be able to buy the most technologically advanced Wrangler with its zero-emission open air-driving capability, all while dominating the road both on and off the beaten path. Assembly of the 2021 Wrangler 4xe, including its 275-horsepower gasoline engine, 17 kilowatt-hour battery pack, and two electric motors was just integrated into the existing Wrangler assembly line with the addition of two new shifts. More than 3,000 UAW-represented employees at the Toledo North plant in Ohio are responsible for assembly. The 2021 Jeep Wrangler 4xe is destined to land in dealer showrooms in early 2021. [click to continue…]

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Jeep Now Has its Very Own LEGO Technic Model

Jeep and the LEGO Group unveiled their first — and latest — a collaboration with the new LEGO Technic model, a one-of-a-kind Jeep Wrangler Rubicon. Inspired by the real life-size Wrangler, and designed to mimic the iconic design, look, and legendary off-road capabilities, the first-ever Jeep LEGO Technic model is ready to travel down paths unknown and face any epic imaginary adventures.  [click to continue…]

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